SEPTEMBER 8 • 2022 | 41

or around the vehicle, 
it knows what should 
ideally be there and marks 
anomalies regarding color, 
texture, size, etc. 
“We have scanned 
motorcycles and golf carts. 
If we scanned a carriage, 
we’d still see its tires and 
what’s underneath it, but 
we might need to run 
enough carriages on the 
system to learn the exact 
attributes of specific areas.”
In 2019, UVeye raised 
$31 million in its Series 
B, headed by Volvo and 
Toyota Tsusho. Last year, 
CarMax and Hyundai 
Motors headed the 
company’s Series C, helping 
the company surpass $90 
million in investments.
Today, UVeye has about 
150 workers. During the 
pandemic, the company 
has switched from working 
mostly with automakers in 
their plants to dealerships, 
repair shops, auction 
houses and vehicle fleets, 
mostly in the U.S. The 
company’s devices have 
been installed at more than 
150 sites, including about 

100 U.S. dealerships.
The GM collaboration 
started with a strategic 
investment. The two 
companies are working on 
offering exclusive service 
and integration aid for 
all of GM’s dealerships, 
including more than 
4,000 in the U.S. Last 
March, UVeye started a 
similar collaboration with 
Volvo, which is already 
bearing fruit with many 
installations.
GM and UVeye are also 
working on R&D in areas 
such as electric vehicles and 
internal cameras. “Electric 
vehicles have many less 
parts, but any damage 
means much more,” Saghiv 
said. “A hole or crack in the 
battery area can cost a lot 
of money.
“A module of cameras 
will be positioned inside 
the car as part of the flow 
of the system, so within 
seconds we’ll get an 
external image and internal 
360-degree report that’s 
easy to read, export or 
upload.” 

Ohad and Amir Hever, the company’s founders

HERE’S TO!

Jewish Family 
Service 
announced that 
Barbara 
Haddad has 
been appointed 
director of Geriatric Case 
Management. A licensed 
clinical social worker, she 
previously worked as a geri-
atric therapist in JFS’ behav-
ioral health department, 
helping older adults with a 
range of issues, including 
pain management, depres-
sion, anxiety, social isola-
tion, grief, chronic health 
issues and trauma. Haddad 
has spent close to 20 years 
working for both JFS and 
Jewish Hospice, often as a 
joint employee, and has 
held various leadership 
roles within both agencies.

Jared Ellias, a bankruptcy law expert and corpo-
rate governance scholar, is joining Harvard Law 
School as a professor of law. Ellias, who writes 
and teaches about corporate bankruptcy law and 
the governance of large firms, is currently the 
Bion M. Gregory Chair in Business Law. His cur-
rent research focuses on the governance of large bankrupt 
firms and the role played by activist investors, and the effect 
of bankruptcy filings on firms. In 2021, he received a grant 
from the American Bankruptcy Institute to learn more about 
how companies operate while in Chapter 11 by studying 
novel datasets; he will continue that research at Harvard Law 
School. Ellias received his J.D. from Columbia Law School in 
2008 and his A.B. in 2005 from the University of Michigan, 
where he majored in political science.

Williams Rattner & Plunkett announced that part-
ner Jerome Pesick received the C. Robert Wartell 
Distinguished Service Award from the State Bar of 
Michigan Real Property Law Section. The award 
recognizes attorneys who have demonstrated 
exemplary service to the Real Property Section 
over an extended period. During his more than 40-year 
career, Pesick has tried and settled multimillion-dollar con-
demnation and eminent domain cases across Michigan. He 
has worked on several highly visible projects, including the 
Gordie Howe International Bridge, the Detroit Waterfront 
Casino and Reclamation Project, Comerica Park, Ford Field 
and the Detroit Metropolitan Airport Expansion.

Howard Baron, 
10-year member 
of the 
Bloomfield Hills 
Board of 
Education, 
received the 2021 
President’s Award of 
Recognition from the 
Michigan Association of 
School Boards. To receive 
this award, Baron has com-
pleted 46 professional 
development classes and 
earned nearly 1,700 hours 
of advocacy and commit-
tee work over and above 
his regular BHS school 
board responsibilities. In 
2021, of the moe than 
4,000 elected school 
board trustees in the State 
of Michigan, only five 
attained this honor. 

