AUGUST 12 • 2021 | 45

to take the company to the 
next level.
“Not just out of con-
venience, but we really 
believed in the talent pool, 
the resources the region 
provides in supply chain 
and other partnership 
opportunities,” Tom said. 
Nano Magic in fall 
2020 moved its operations 
from Ohio to Madison 
Heights, taking space in a 
30,000-square-foot facility. 
Tom said an important 
strategic initiative was to help 
support this region in the hir-
ing process, and getting to do 
it in Metro Detroit, a place he 
was born and raised, means 
that much more.
Nano Magic is doing a lot 
on the social impact front, 
developing a “Buy an Ounce, 
Give an Ounce” philosophy, 
similar to TOMS Shoes. 
“Everything we do here you 
can measure in ounces, and 

we’re supporting charities and 
other initiatives aligned with 
our mission and meaningful 
to our team. We’re going to be 
doing a lot on that front, and I 
think those things really set us 
apart from our competition.” 
Nano Magic products, 
including eyeglass clean-
er, defogging products and 
nano-coated products for glass 
and ceramics, can be found in 
Walgreens and Lowe’s stores 
across the country, along with 
NanoMagic.com, Amazon 

Marketplace, Walmart 
Marketplace, Lowes.com, 
Homedepot.com and more. 
“Without disclosing 
confidential information, 
you will see us in more to 
come,” Tom said. “We’ve 
hired 40 people in the last 
few months. We’re grow-
ing, doing some pretty cool 
things and really develop-
ing the Nano Magic brand 
identity.” 
Ron Berman, who lives in 
Florida but has traveled to 
Michigan every other week for 
the past eight months, serves 
as the senior vice president of 
sales and marketing along with 
being a board member. The 
elder Berman is not certain 
this venture could have turned 
around without his son at the 
helm. 
“I told the board I’m not 
going to put any more money 
in this company, and I’m not 
going to get anyone else to put 

money into it unless two things 
happen: I get control of the 
company and I get somebody 
who can manage it,” Ron said. 
“
And that’s when I realized 
what Tom had accomplished 
and that he had the full skillset 
necessary to be the quarterback 
for this venture, and so far it’s 
proving to be true.” 
With expected millions of 
Americans using Nano Magic 
products this year and with 
distribution in 92 countries 
already, the Berman father-
and-son duo have big goals. 
“To build something locally, 
and I think I can go anywhere 
in the United States a few years 
from now and everyone will 
know who we are, to build not 
a national but international and 
global brand, that’s our goal,
” 
Ron said. 
“To think this company out 
of Detroit all of a sudden can be 
a household name — it’s excit-
ing, it’s motivating.
” 

Ron and Tom Berman

We can’t help you 
solve a Sudoku.

But we can help you 
understand mortgages.

NMLS #718852

B I R M I N G H A M

