24 | JULY 22 • 2021 

T

he Well’s annual social 
media campaign, 
#Reflect4Rosh, focusing 
on reflection and introspec-
tion leading up to the High 
Holidays, has returned. It began 
July 19.
#Reflect4Rosh is running for 
seven weeks, wrapping up just 
before Erev Rosh Hashanah 
on Monday, Sept. 6. Each week 
on Monday, Wednesday and 
Friday, The Well will post on 
its Facebook and Instagram 
sites (@meetyouatthewell on 
Facebook and @thewelldetroit 
on Instagram) a prompt for 
community members to con-
template and post their own 
reflections. 
Each week will center 
around a different theme, cor-
responding to the themes used 
when counting the Omer — 
but at this time of year, they’re 
used going backward, from 
Tisha b’
Av to Rosh Hashanah, 
rather than from Passover to 
Shavuot.
This year will also feature 
partnerships with various 
synagogues in the form of 

short interviews between their 
rabbis and The Well’s Rabbi 
Jeff Stombaugh. They’ll discuss 
how each rabbi is approaching 
their High Holiday sermons 
and services and what individ-
uals can expect at their events, 
so the young adult community 
can see the myriad of offerings 
available and make their High 
Holiday plans accordingly. 
Marisa Meyerson, The Well’s 
operations manager, says 
#Reflect4Rosh’s prompts can 
ask general questions like what 
things bring people joy and 
how they continue to utilize 
those things, or something 
more specific about the past 
year such as a moment that 

challenged them or something 
they’re particularly proud of.

JEWISH VALUES
Seven different Jewish values/
principles will be used, one 
each week, oriented around the 
week’s theme. 
“There’s things like ‘the essen-
tials’ or ‘humility,
’ ‘strength’ or 
‘purpose,
’ and we talk about 
what their roots are as Jewish 
values and how they apply 
to our lives at this particular 
moment as we’re about to 
transition into a new year,
” 
Meyerson said. 
#Reflect4Rosh this year is also 
planning to have a heavy musi-
cal emphasis. Fridays will be the 

day focusing on that music.
“Whatever the theme of the 
week is, we’re going to have a 
fun musical post with a song 
or artist that ties into that,
” 
Meyerson said. 
As Metro Detroit opens up 
and is hopeful for the final stag-
es of the pandemic, Meyerson 
believes this year’s campaign 
promoting community outreach 
is a key move, with so many 
people, including many young 
adults, seeking connection.
“I think that’s why this year 
it was especially important for 
us to feature other synagogues 
and organizations in the area 
offering High Holiday opportu-
nities, because so many people 
are looking for them this year, 
maybe more than normal,
” 
Meyerson said.
Meyerson hopes that even 
with the difficulties of the past 
year, that people don’t only look 
forward to starting fresh, but 
also take something from the 
past year with them. 
“#Reflect4Rosh is a time 
where we try to give people 
that opportunity to say there 
certainly were things in the last 
year that we’re all happy to leave 
behind, but hopefully also some 
nice moments and some lessons 
we’re taking forward with us, a 
way to take stock of everything 
from the past year and move 
forward with intentionality.
” 

OUR COMMUNITY

The Well is posting pre-Rosh Hashanah topics 
for introspection.

Time to Reflect — Online

DANNY SCHWARTZ STAFF WRITER

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