42 | MARCH 25 • 2021 A home is one of the most substantial assets a person can possess, and buying or selling a home is one of the weightiest and most significant trans- actions one will make in their lifetime. Michigan’s premiere luxury home and real es- tate group, Dan Gutfreund Reality Group, deeply recognizes and appreciates this – and has built a highly proficient, successful and compassionate company around it. Born and raised in a Jewish family in Toronto, Canada, Dan Gutfreund relocated to Michigan in 2009 and started his real estate career with Sotheby’s. Ten years later, the company has be- come the local mavens for all things real estate, quickly approaching $70 million in sales. Much of this success can be attributed to the company’s unique makeup. By assembling and employing experts in their respective areas - the industry’s top stager, videographer, photogra- pher, copywriter, PR firm and contractors – it is built to showcase and feature homes like no other. It’s essentially set up like a highly special- ized marketing agency. And that is by design. Further, the company’s Affiliation with Sothe- by’s International Realty facilitates the distribu- tion of properties to the most significant media companies and real estate websites in the world, resulting in 90 million property views annually. Properties are advertised locally, nationally and internationally in publications such as the Wall Street Journal, New York Times and many more. “The process of getting a home sold for the best price is a very simple math equation, ”, says Dan. “This is the most gratifying thing about our business because when we hire and partner with people who are the most professional and the best in the industry, and employ the best SPONSORED BY DAN GUTFREUND REALTY GROUP Align With the Best in the Business for the Best Results