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June 25, 2020 - Image 27

Resource type:
Text
Publication:
The Detroit Jewish News, 2020-06-25

Disclaimer: Computer generated plain text may have errors. Read more about this.

Jews in the D

JUNE 25 • 2020 | 27

Social Media
Nightmare

A Southfi
eld dermatologist
was hacked.
D

r. Emily Levin, a
Southfield dermatol-
ogist, couldn’
t figure
out why her cell phone kept
vibrating during a recent
patient visit. After the appoint-
ment, she grabbed the phone
and saw she had several missed
calls and messages. Each one
informed her of a disturb-
ing post found on the office
Facebook and Instagram pages.
Someone hacked the social
media pages of Northwest
Dermatology Group and
posted a racially insensitive
message, making it look like
it came from the doctor’
s
office. The post was made on
Instagram, and simultaneous-
ly appeared on the practice’
s
Facebook page.
It said, “We get it. We
understand you people. Can
we move on, please? This is
draining.

Levin also received an email
from Instagram, letting her
know her password had been
changed. A separate email
revealed the identity of the per-
son who changed the account.
She recognized the name: a
former employee.
The doctor immediately
removed the posts, changed
the password and contacted
local and federal authorities.
An investigation is under way,
and a suspect identified.
Although the posts were
quickly deleted, screenshots
were shared hundreds of times.
Dr. Levin, along with her part-
ner, Dr. Ross Brothers, received
death and bomb threats, and

ominous messages promising
the destruction of the practice.
Levin wrote a letter to
patients, stating in part, “If
you saw the false posts, please
know that it wasn’
t us; we don’
t
stand for hate speech or hate
of any kind. We certainly don’
t
stand for racism.

The office was flooded with
calls. Patients voiced concern
and support.
“My staff was overwhelmed
and devastated,
” said Levin.
“This is not a reflection of who
we are. We’
ve always stood for
social justice. We have been
serving the black community
and other minority communi-
ties for over 60 years, and we
will continue to serve [them].

In retrospect, Levin said the
office lacked proper security
policies and procedures, which
led to the cyber-attack.
“We sincerely apologize to
our community, our staff and
our patients for that,
” she said.
“Everyone has been angered
and devastated by this incident,
and we are working to ensure
this will never will happen
again...
“We hope that others can
learn a few lessons from this
scenario. People need to real-
ize how critical it is to have
proper security, policies and
procedures in place. We also
hope that people will investi-
gate what is true before sharing
or spreading something that
could be harmful to anyone in
your community. It’
s crazy how
one click of a button can harm
a 60-year reputation.


JEN LOVY CONTRIBUTING WRITER
Dr. Emily Levin

COURTESY OF DR. EMILY LEVIN

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