MAY 14 • 2020 | 31
B I R M I N G H A M
Member FDIC
We can’t help you
change a diaper
at 3 a.m.
But we can help you
save for college.
recipe, which involves a multi-step soaking
and dehydration process. This increases
the natural nutritional value of the nuts
and adds an airy crunch that is missing
from traditional roasted nuts. In addition,
sprouting removes phytic acid from the
nuts, which can aid digestion.
“Sprouted nuts will help make your
pantry staples a little more interesting right
now,
” Laurel said. “They’
re also a great
supplement to meals like salads, sauteed
veggies and grain bowls.
”
The original marketing strategy incor-
porated retail sales in Nashville and Metro
Detroit, with plans for future national
expansion. Local retailers included Fuse45
exercise studios in West Bloomfield and
Royal Oak, Equilibrium Pilates Studio in
Bloomfield Hills and Peter’
s Palate Pleaser,
also in Bloomfield Hills; however, the coro-
navirus has put a temporary damper on the
company’
s retail business.
Providing a healthy snack alternative is a
reflection of the partners’
shared belief that
mental health and physical well-being go
hand-in-hand. A portion of Daily Crunch
proceeds go to the Support Network, a
peer-to-peer mental health support system
on college campuses in Michigan and else-
where. The organization is an outgrowth of
University of Michigan’
s Wolverine Support
Network, which Diane and her son Sam
were instrumental in creating.
There are currently three varieties
of Daily Crunch snacks: Just Sprouted
Almonds, Coffee-Soaked Sprouted
Almonds and a Cherry Berry Nut Medley
comprised of sprouted mixed nuts, blue-
berries and cherries. All varieties are sold
in 5-ounce pantry bags and 12 packs of
1.5-ounce grab-and-go pouches. All ingre-
dients are natural, vegan, paleo, Non-GMO
Project Verified and contain no oils or
added salt. The company is in the process
of obtaining kosher certification.
“Trying is believing — people who try
the product love it and don’
t want to go
back to raw or roasted nuts,
” Diane says.
To order Daily Crunch Snacks, visit dailycrunchsnacks.
com. Delivery is available throughout the U.S. with
free shipping on orders over $49. JN readers receive
$10 off their first online order of $30 or more by using
the coupon code MYFIRSTCRUNCH at checkout.
PHOTOS COURTESY OF DAILY CRUNCH SNACKS