34 | APRIL 9 • 2020 

business SPOTlight

you can find online makeup 
classes, which she does when 
not homeschooling her three 
daughters Audrey, 7, Lucy 5, 
and Hannah 21 months. 
 “I want them to see this as a 
positive experience. My hope 
is that they look back on this 
and think how cool that we 
all got to spend so much time 
together as a family,” she said.
 North is also excited about 
her CBD-infused facial mois-
turizer, scheduled to come out 
at the end of May and a com-
plete skincare line scheduled 
for the end of the year.
 
PAYING IT FORWARD
Last summer, North again 
was a shining example of a 
“can-do” attitude. She was the 
recipient of the “Believe and 
Achieve Award” through the 
Wayne Metropolitan Action 
Agency. She also won “Client 
of the Year” through the same 
organization for her efforts 
to meet her personal goals 
of both business and home 
ownership, with assistance 
programs they provided. 
“The agency is thrilled to 
see the hard-working couple 
reach their full potential and 
live out their dreams,” Lakesha 
Biggs, certified financial coun-
selor at Wayne Metro, said 

when she presented North 
and her husband with the 
award.
North is determined to 
“pay it forward” to show her 
gratitude for the help she’
s 
received. She volunteered at 
“Just for You”— a day of inspi-
ration for cancer survivors, 
including those still in treat-
ment. North gave a presenta-
tion and makeup demonstra-
tions to the 150 participants. 
The pre-quarantine event was 
funded by the Natalie and 
Manny Charach Cancer Fund 
for those who are being treat-
ed at the Charach Treatment 
Center at DMC Huron Valley-
Sinai Hospital. 
She says her faith has played 
a big part in her comeback 
and she is an active volunteer 
in the Jewish community. As 
for what’
s in her future, the 
unsinkable young mother says 
she thinks big and believes in 
miracles.
“I came back from a very 
dark place and realize now 
how precious our lives are,” 
North said. “I’
ve been through 
a lot. This pandemic is just a 
bump in the road, although a 
major bump. We will all get 
through this. I have a posi-
tive outlook on the future for 
myself and my company.” 

continued from page 32

Lisa, Patrick, Audrey, Lucy and Hannah North scribe a letter in the sefer Torah 
at Aish Detroit.

COURTESY OF LISA BETH NORTH

C

