18 | DECEMBER 19 • 2019 Shabbat with families in eastern Oakland County. They plan to use The Platform, an event space in Birmingham, as well as other yet-to-be-determined locations. Jacob Spike Kraus, a singer and songwriter, has been engaged as the temple’ s youth artist in residence, and he will perform at some outreach events. These programs are “totally open to everyone and our hope is that they will attract an inter- generational audience, ” Lader says. “Temple Israel believes that a rising tide raises all ships. We are constantly visioning about how to reach people and increase our bandwidth in the eastern areas. ” Yedwab says, “We always had the idea of creating Jewish experiences where people are. Brick-and-mortar organizations are under siege. ” Following through on that idea, the temple established The Well, short for Meet You at The Well, a program targeted to young professionals, in 2015. Yedwab credits temple member Lori Talsky for supporting the program. “The Well has served thousands of young people with events at gyms, coffee houses and Detroit locations, ” he says. Rabbi Dan Horwitz, The Well’ s founding director, explains the use of multiple locations but not the Temple Israel facility is by design. “The Well was created to serve the needs of Metro Detroit’ s young adult popula- tion broadly — not to serve a particular temple or synagogue. Our target audience is 20- and 30-somethings and young families with kiddos up to age 5. Temple Israel understood that the goal of The Well was to turn as many young adults and young families on to being part of the Jewish community as possible, knowing that the more engaged and connected young Jewish people there are, the more likely they are to affil- iate down the road, ideally ben- efiting all of our community’ s institutions. ” Some Well events are held at The Platform, owned by Gary Cohn, a Temple Israel member. He says The Platform has host- ed Shabbat services and din- ners, meetings for Temple Israel leadership as well as a craft beer-making demonstration offered by the temple’ s Rabbi Josh Bennett. “They are looking to posi- tion themselves on the east side, ” Cohn says. In addition, the Jewish Federation of Metropolitan Detroit has used the facility for its LGBTQ group, he says. The Platform opened about a year ago. “We’ re always looking for ways to serve our members and always looking for opportuni- ties, ” King says. continued from page 17 Jews in the D The Lefkofsky family at a ceremonial ground-breaking for Phase II COURESTY LEFKOFSKY FAMILY/TEMPLE ISRAEL They depend on you. Magen Davi d Adom (MDA) i s Israel’ s offici al ambulance, blood-servi ces, and di saster- reli ef agency, servi ng the nati on’ s 9 mi lli on people. But li ke every other Red Cross agency around the world, MDA doesn’ t recei ve regular government support. That’ s why i t reli es on people li ke you. Si nce the 1 930s, generous Ameri cans li ke you have provi ded the vehi cles, trai ni ng, and equi pment that’ s kept Israeli s healthy and strong. There are many ways to support Israel, but none that has a greater effect on i ts people and i ts f uture than a gi f t to Magen Davi d Adom. Your support i sn’ t just changi ng li ves — i t’ s li terally savi ng them. Make an end-of-year donation to Magen David Adom at afmda. org/chanukah And our best wi shes f or a joyous Chanukah and New Year. For emergency medical care, who do Israelis depend on?