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November 07, 2019 - Image 32

Resource type:
Text
Publication:
The Detroit Jewish News, 2019-11-07

Disclaimer: Computer generated plain text may have errors. Read more about this.

M

oving back from New
York to Birmingham
this year, wardrobe
stylist and professional orga-
nizer Veronica Gordon wanted
to bring all of her experience
from Manhattan to her clients
in Detroit.
“I learned so much from the
upscale boutiques in Manhattan
in the six years I lived there and
see it as the best of both worlds
that I can share my expertise
with everyone in Metro Detroit,

Gordon, 26, says.
Originally having worked in
suburban Detroit boutiques as
a manager, stylist and buyer,
she started Veronica’
s Closets
seven years ago to help clients
organize their closets with the
goal of maximizing their ward-
robes. “I loved what I did here,
but I moved to New York City in
2013 to experience what it had to
offer,” Gordon says.
“Working in New York’
s gar-
ment center for a wholesaler led
to a position with an upscale bou-
tique on the Upper West Side. I
worked in every facet of the busi-
ness for the next four years and
continued to build Veronica’
s
Closets,
” she adds.
As her business grew,
Gordon answered
requests from her cli-
entele to add services
like personal shopping,
closet evaluations,
camp/vacation pack-
ing, home office organi-
zation, the growing need
to help seniors to down-
size or move to assisted
living and more.
Today, Gordon, a
Groves High School
graduate, splits her time
between Detroit and
New York, solely dedicat-
ed to Veronica’
s Closets. “I
help people through all walks
of life from the biggest homes

to the smallest spaces,” she says.
“My business has quickly grown
based on referrals, that makes me
very proud.
“I have a system and what I call
my ‘
tools’
for all my wardrobe
styling, home organization and
packing services. They all begin
with a mandatory consultation so
I can get a feel for what each indi-
vidual needs —it’
s not a one size
fits all situation.

One reason for her success,
Gordon says, is that she is still
very connected to the retail com-
munity both in the Big Apple and
Detroit. Exposed to fashion early
on by her mother, Shelley Gordon,
who managed Roland Optics in
Bloomfield Hills, and getting retail
experience starting at age 14 at
boutiques like Sundance Shoes in
West Bloomfield, she got the drive
to start a business of her own.
Today she works with many of
the prominent boutiques in the
Metro area. “Co-owner of Rear
Ends in Bloomfield Hills, Ariana
Carps, recently used my stylist
services for one of their events,

Gordon says.
A fashion influencer, Gordon
says she fills a growing need in her
clientele’
s fast-paced lives. “We are
obsessed today with organizing
and decluttering because it makes
us feel calmer and lighter and
allows us to appreciate what we
have. My role is to help evaluate
and manage the clutter — and I
call clutter anything that doesn’
t
add value to your home, wardrobe
or your lifestyle.

Gordon suggests seasonal tran-
sitions are a good time to curate
your wardrobe. “Transition into
your fall wardrobe by bringing
items like heavier sweaters and
boots to the forefront of your
closet,
” she says. “But I also think
it’
s important to keep all seasons
in your closet together because of
today’
s fashion trend of layering.
Your fall wardrobe can include

Jews in the D
Veronica’s
Closet

Detroit native helps people
organize and get the most out
of their wardrobes.

SUSAN PECK SPECIAL TO THE JEWISH NEWS

“I learne

upscale bo
in the six y
see it as th
that I can
with every
Gordon, 2

Origina

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a manager
she started
seven year
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robes. “I lo
but I mov
2013 to ex
offer,” Gor

“Workin

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worked in
ness for th

contin

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to
si
liv

T

Gr

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b

Ne

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of
o life from

Detroit native helps people

organize and get the most out

of their wardrobes.

SUSAN PECK SPECIAL TO THE JEWISH NEWS

Veronica Gordon
32 | NOVEMBER 7 • 2019

COURTESY

OF VER

ONICA G

ORDON

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