50 April 4 • 2019
jn

Dessert Heaven

A dream-come-true for sweets lovers
opened in Ferndale.
T

he sweetest collaboration just 
took place at the 
Treat Dreams 
location at 29965 Woodward 
Ave. in Ferndale.
Dessert experts Scott Moloney of 
Treat Dreams and Rebecca Abel of 
D’
Vine Cookies combined forces to 
create the elaborate 4,000-square-
foot Treat Dreams Dessert 
Emporium, which opened to the 
public March 15.
Abel and Moloney crossed paths 
several months ago while manning 
their food trucks, realizing they 
both shifted from a solely corporate 
background to owning successful 
food-related businesses.
“Both of us are creative types. We 
have a similar energy and excitement 
around building this 
and expanding it,” 
Abel says.
The pair took a 
hands-on approach 
to the remodeling 
process, creating a 
modern, industrial 
feel with indoor seat-
ing to accommodate 
about 120, an exclu-
sive party room and 
a 70-seat outdoor 
patio.
Abel, 41, resides in 
Huntington Woods 
with her two boys, 
Elliot and Ari, and 
also works as a 
financial planner.
As the con-
struction for the 
Emporium was 
under way, Abel 
and Moloney brain-
stormed over-the-top 

ideas, taking elements from dessert 
shops in cities like London, New 
York and Los Angeles.
Abel, who considers herself “a des-
sert connoisseur,” says, “The goal for 
[Treat Dreams Dessert Emporium] 
is to have the most supreme desserts 
you’
ve ever seen.”
This shop is the definition of 
supreme, with a selection that will 
satisfy any dessert-filled dreams — 
customers can sink their teeth into 
5-pound chocolate chip cookie ice 
cream sandwiches, 16-layer Dream 
Cakes and chocolate ganache syring-
es.
Abel and Moloney offer sweets 
from other Michigan-based compa-
nies including Rock City Pies, Spun 
Sugar and Dave’
s 
Sweet Tooth Toffee 
in their gift shop. 
Customers can also 
design gift baskets 
filled with Michigan-
made products.
Besides acting as a 
one-stop dessert shop, 
Treat Dreams Dessert 
Emporium will have 
its own food truck to 
reach customers far 
and wide.
While Abel is 
thrilled to be in the 
heart of Ferndale, she 
hopes to expand to 
multiple locations in 
Metro Detroit.
“I love desserts, 
construction and 
building a busi-
ness,” she says. “This 
evolved into a dream 
come true for me.” ■

ALLISON JACOBS DIGITAL EDITOR

nosh

TREAT DREAMS 
DESSERT 
EMPORIUM 

22965 Woodward Ave, Ferndale
(248) 544-3440

Hours:
Noon-9 p.m.
Sunday through Thursday 
Noon-10 p.m.
Friday and Saturday

PHOTOS COURTESY OF REBECCA ABEL


Private room available for up to 85 people

OFF
15%
TOTAL FOOD BILL

Expires 4/30/19

UP TO $30.00


On Star’
s beautiful already 
low-priced trays

24555 W. 12 MILE ROAD

248-352-7377

www.stardeli.net

$5 OFF

Expires 04/30/19. One Per Order. Not Good Holidays. 
10 Person Minimum. With this coupon.

DELIVERY AVAILABLE

“…one of America’
s finest 
carryout-only delicatessens! 
Star’
s reputation 
has never wavered!”

— Danny Raskin
STAR
DELI

Prices subject to change

COMPARE OUR LOW PRICES WITH ANY DELICATESSEN IN TOWN!

SALAD TRAY
$13.99
per 
person
per 
person 

DAIRY TRAY
$22.99

SALAD TRAY W/ LOX & CREAM CHEESE
$17.99
per 
person 

MEAT TRAY
$12.99
per 
person

Order Your 
Passover Items Today! 

Gefilte Fish, Cakes, Matzo Ball Soup, 

Chopped Liver and Veggie 

Chopped Liver.

THE GALLERY RESTAURANT

Senior Citizen Appreciation Mondays in April! 

All Senior Citizens get 10% of their check after 3:00 PM on Mondays! 

(Beverages not included). Just mention Jewish News Coupon.

“For 40 years, Gallery Restaurant has served up masterpieces” 
 

 ~ Danny Raskin


www.thegalleryrestaurant2.com

OPEN 7 DAYS: 

Now Serving 
Beer & Wine