2018
!
You’ll
Flip
CrossFit Bloomfield is about
to become party central.
JODI FELD SPECIAL TO THE JEWISH NEWS
BRETT MOUNTAIN PHOTOGRAPHER
ABOVE: Jordan Levin, left, cheers on a birthday party guest.
J
ordan Levin insists
CrossFit is for all ages and
all abilities — and he’s
proving it one tire flip at a time.
He ’s also set on making it
fun. CrossFit Bloomfield has
recently joined forces with
GRIT Obstacle Training to offer
a new, fit and fun option for
birthday parties, bar/bat mitz-
vahs and more.
Levin has always led an
active and healthy lifestyle.
Growing up in West Bloomfield,
he loved to play baseball and
hockey, ski and windsurf. After
graduating from Michigan
State University in 1999 with a
degree in business, he moved to
Vail and then to Miami, where
he dabbled in printing, real
estate, marketing, advertising
and personal training before
finally returning home to
Michigan in 2005.
“At one point, I was training
people in my basement, and I
got a call from my brother, who
was living in Miami at the time,”
Jordan says. “He said, ‘I just got
my butt kicked at this CrossFit
gym and you gotta try it.’”
Jordan Levin, owner of CrossFit
Bloomfield
Jordan admits he didn’t
pay much attention to his
brother’s advice, but when his
brother called a second and
then a third time, he decided
to give CrossFit a closer look
and, without even trying a
single WOD (CrossFit talk
for “Workout of the Day”),
researched how to become
certified. In 2009, he traveled
to Toronto on short notice and
spent a long weekend becom-
ing certified.
“I saw the green light and I
just went for it,” he says. Upon
returning, he saw that “a lot of
people were starting CrossFit
gyms in their garages, so I
asked my dad if I could use his
garage. He told me that as long
as we shoveled a path from my
mom’s car to the front door in
the winter, we could do it.”
After launching CrossFit
Bloomfield out of his parents’
(Marty and Mollene Levin)
garage at their home in West
Bloomfield, he soon gained the
momentum to move his opera-
tion to Bloomfield Gymnastics,
where he occupied a small area
in the back. In October 2011,
with the help of his wife and
current CrossFit trainer, Hillary
Levin, they moved CrossFit
Bloomfield to its current, much
larger space on Industrial
Drive.
CrossFit is a full-body work-
out combining cardio and
weights, along with elements
of gymnastics and core train-
ing. CrossFit gyms are usu-
ally housed in warehouse-type
continued on page 28
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celebrate! • 2018
jn