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the Detroit neighborhoods and com-
munities because that’s where Elite Mr.
Alan’s originally planted its roots,” said
Elite Brand Ambassador Ty Mopkins.
“We strongly believe in developing
personal relationships with our cus-
tomer base and community influenc-
ers to positively impact those around
us.”
Elite Mr. Alan’s currently has 12
locations in Metro Detroit and Grand
Rapids. Next up is a new store at
Northwestern Highway and Orchard
Lake Road. “This is close to where I
grew up so I’m really excited about
that one,” Bishop said.

After that will come a second store
in Grand Rapids, then Lansing and
a few more in Detroit. The company,
which has close to 400 employees,
is also parent to Pogo Skate Shop in
Birmingham and to the four Florida-
based Soles Inc. stores.

*

Former JN intern Danny Schwartz contributed to
this story.

Exclusive limited-edition
Elite Mr. Alan’s Detroit Lions
“Thanksgiving” Starter Jacket,
designed by Ty Mopkins, will be
available on Saturday, Nov. 19,
in stores and at www.mralans.
com. $149, sizes from small-4X.
Be quick, the last limited-edition
jacket celebrating the Red Wings
was sold out within hours! For
questions, call (313) 387-4000.

SNEAKERHEAD SLANG

Before you head to Elite Mr. Alan’s
newest location, brush up on some
sneaker culture lingo:
Quickstrikes: limited edition
sneakers and prototypes with a
regional early release, especially
Nikes
Bred: black and red sneakers
Coke whites: pristine white sneakers
Dope: fashionable

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32 October 27 • 2016

Deadstock: unworn vintage
sneakers
Goat: greatest of all time
Grail: very rare sneakers
Nib: unworn, new in the box
Steezy: stylish
Yeezy: sneakers designed by rapper
Kanye West