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Kevin Goldman works the leg press while his brother, Jeff, checks his progress
on the screen.
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Saturday, June 4, 2016
DMC Huron Valley-Sinai Hospital
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We are excited to announce DMC Huron Valley-Sinai
Hospital's first annual ScrubRun.
The event will feature two runs: a 1 mile fun run and a 5K USATF
certified course open to the community.
Registration includes a t-shirt, a scrub cap, finishers medal, and prizes
will be awarded to top runners in each age group. Water station on
course and post race refreshments.
Complimentary post run massages available and physical therapists
onsite to discuss runner related injuries and stretching techniques.
Timeline
7:30am Registration and
Packet Pick-up
8:15am Warm up
5K Run/Walk Entry Fee
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8:30am .JMF'VO3VO
1 Mile Fun Run Entry Fee
t
9:00am 5K Run/Walk
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Special thank you
to our support partner
Register Online at www.hvsh.org/ScrubRun
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124 May 26 • 2016
20-minute workout.
“The machines are perfectly chal-
lenging and the right intensity for
each individual,” Kevin emphasizes.
“It’s a prescription for them on each
machine.”
Jeff adds, “One set is equal to mul-
tiple sets on traditional machines. You
don’t need to do four sets for your
legs; one set of eight reps is enough.
And you get a cardio workout, too.”
I tried a few computerized
machines after Exercise Coach first
opened, with the Goldmans as my
trainers. Setting up the right strength
and range of motion took very little
time. What was different — and chal-
lenging — was the dual-action tension
that keeps the muscles under a con-
stant load through an entire set of rep-
etitions. I was used to pushing hard
and then releasing for an easy return.
This machine was having none of that.
I had to resist equally as hard on
the return motion, all while trying to
keep the line on the screen within an
allowable range. After one set, I was
winded. I had experienced the cardio
part of the workout, the brothers said.
Only going twice a week also gives
muscles time for recovery, which I can
understand. My arm muscle ached
pleasantly for several days.
Clients can choose what muscles
they want to strengthen depending on
individual goals. A golfer, for instance,
can work on upper-body strength.
“Muscle quality is more important
than movement quantity,” Jeff says.
“You only build muscle through resis-
tance training. I believe this 100 per-
cent. We are not trying to turn baby
boomers into body builders, but the
more muscle you have, the healthier
you are. For example, your metabolic
rate and bone density are enhanced.”
Exercise Coach franchises seem to
attract all kinds of people, Jeff says,
especially those who are too busy
for traditional workouts, or who are
afraid or intimidated by a gym scene,
or those who just don’t like working
out but know it’s good for them.
All the coaches are certified. They
make sure the settings are proper, the
repetitions are slow and controlled,
and that individuals are making prog-
ress safely. Exercise Coach’s workout
room has no mirrors, no loud music,
no weights clinking. The 20 minutes
are focused and efficient.
The brothers do the workouts them-
selves and have seen the results.
“It’s all based on science and how
the body works,” says Jeff, adding
that the coaches also stress nutrition,
including clean eating and whole
foods.
The Goldmans both believe in giv-
ing back to the community. They
have done two fundraisers to benefit
Defeat the Label (anti-bullying pro-
gram for teens) and the American
Cancer Society’s Relay for Life in West
Bloomfield.
They offer four free sessions so
people can see if Exercise Coach is for
them. Membership packages start at
$179 a month for eight or nine sessions.
They say they also plan to open other
locations in the future.
*
For more information, call (248) 847-3923 or visit
www.exercisecoach.com.