PRICE MAPLE PHARMACY MAPLE PHARMACY 5829 Maple Rd. Ste. 129 • West Bloomfield, MI 48322 purchase of OTC Medications & Vitamins (Btw. Orchard Lake & Farmington Rd.) 248.757.2503 with any new or transferred prescriptions. j $2.00 AuG.13-19, 2015 / 28 Av-4 ELUL 5775 theJEWISHNEWS.com A JEWISH RENAISSANCE MEDIA PUBLICATION » #TheWel130Days Join a local movement leading to High Holiday intentionality. See page 10. » Brian's Foods Jerusalem Pizza partners branch out to supermarkets with kosher calzones. See page 22. » Joining Together Jewish, Chaldean gathering focuses on both communities' seniors. See page 36. DETROIT JEWISH NEWS metro Guest speaker Lois Shulman is surprised with a kiss by her friend, Sue Zoma of West Bloomfield. » cover story Comfort Zone Y EM lA Wish Kids, Team Alex inspire grieving brother and son of Jeff Surnow. Robert Sklar I Contributing Editor A nguish has festered since the stunning death of his brother, Jeff, in a bicycle accident in Hawaii on March 1. But Michael Surnow gained strength from a surprising source: the Wish Kids who greeted him at the fin- ish of the 2015 Wish-A-Mile (WAM) benefit bicycle ride hosted by Make-A-Wish Michigan. The West Bloomfield brothers lived on the same street, raised their families together and worked togeth- er at the Surnow Company, a Birmingham com- mercial real estate firm. They were close socially and shared a joy for fun things. Jeff had ridden WAM and support- ed it in a big way for 12 of Michael's 14 years as a rider. Jeff Surnow CONTINUED ON PAGE 8 aldand County supermarkets are scrambling to attract Jewish customers in the wake of the recent acquisition of Hiller's Market stores by the Kroger Co. The Hiller's at Maple and Orchard Lake had many loyal Jewish shoppers in the Farmington Hills-West Bloomfield area because the store carried a wide range of kosher, Israeli and Jewish ethnic foods. Brian Brazzil, manager of that Hiller's location and now manager of the Kroger there, said shoppers will find the selection "frighten- ingly similar." In fact, the kosher, Israeli and Jewish ethnic food section at that store has been expanded by 64 linear feet, said Ken McClure, former COO of Hiller's Markets, who has been handling the transition from Hiller's stores to Kroger stores. He's been with Kroger for slightly more than 18 months and is serving as customer communications manager for Kroger's Michigan Division. Kosher sections also have been expanded at the Kroger stores that were formerly Hiller's stores at Haggerty and 14 Mile and in Ann Arbor. Kosher competition With Hiller's sold, supermarkets work to woo Jewish shoppers. Barbara Lewis I Contributing Writer CONTINUED ON PAGE 14 1942 - 2015 Covering and Connecting Jewish Detroit Eve y Week 8 08805 Above: At Kroger (formerly Hiller's) at Maple and Orchard Lake: Brian Brazzil, store manager, and Ken McClure, Kroger customer communications manager. Both are for- mer Hiller's employees. 93363 5