off E Plefl yet) up AT vouR Q: What is a typical day like for you? Q: What led you to move back to In business: Patrick Paul and Adam Leeb. Detroit and pursue entrepreneurship in your hometown? Leeb: I was working in New York after college and decided to move back here to be closer to family and to start a business in Detroit. It made sense to do Q: How did you connect with your Hemingwrite co- founder? that in an area that wasn't so costly. It's easier to bootstrap a new venture in one's hometown if you can take advantage of Leeb: We met at a co-working space in the greater the resources that your family and community offer. You can Detroit area. We started talking at work and actually work also start with fewer stresses, particularly financial, knowing quite well together. He's a software designer. I'm involved with the engineering. Early 2014 is when we first started that your family can back you up. It certainly helps to be closer to family. talking about it and ended up working most seriously on the product during the summer of 2014. Q: What led you to launch Hemingwrite? Q: What has been your impression of Detroit's startup Leeb: Hemingwrite came about from a discussion with my partner about distraction-free writing software. We started scene? What would you recommend our community do to to research what that really means and if people really use better promote new venture creation? these tools. After researching our questions, we found out Leeb: It needs a much bigger ecosystem. It gets too that these tools are extremely popular and are used by many easy to get stuck in a bubble and to be isolated about the professional writers. Both of us started to work on it as a dynamic activities on the East and West Coasts. It takes a side project at first. After building the prototype, we saw that lot more energy to maintain that type of energy outside of there was global interest in the idea. We heard from people a core startup hub. We need more folks with experience around the world who desired one for themselves. It's now in in startups who can join growing companies. We will be a the phase where we are seeing if this can be a real business. Detroit company forever and are now based in Midtown, a So far, it's been completely wild to see how many people short drive from my Downtown residence. want one for themselves. Q: How can someone buy the Hemingwrite and when will Q: How long have you been interested in inventions? it be available? Leeb: My whole life. I have always been a builder and Leeb: The Kickstarter campaign is now closed, but one tinkerer. I have been constantly making things since early can pre-buy the Hemingwrite online at hemingwrite.com . We childhood and asking my parents for more tools and space to plan to ship new orders this November. create things. Q: What's your favorite thing to do in Detroit? Q: What led Hemingwrite to have such strong success on Leeb: I really like Belle Isle and the taco trucks in Kickstarter? Mexicantown. Leeb: At the end of the day, it came down to being a unique product. The community responded to our campaign Q: What are your long-term career goals? instantly. It's a niche product but one that could be explained Leeb: I hope to keep going down the path of building quite quickly. We tapped into something within the writing consumer products. I love having the opportunity to create community that hit an immediate chord, largely because we real products and get them into people's hands, which is created a product that resonated with writers. The press loved exactly what I want to keep doing. the product and the timing mattered a lot. The media saw this as a very interesting product and one that swung in a much Q: What would be your advice to another former Detroiter different way than a typical electronic product. We were trying looking to startup a new project in Detroit? to jam less into more as opposed to more into less. Leeb: Make sure you have enough funding before starting down the entrepreneurship path. This makes a Q: What's your long-term vision for Hemingwrite? huge difference when launching something new. Also, I'd Leeb: We want to keep making Hemingwrite and recommend working with two or three co-founders. It's not expanding the platform and community we've already built. easy to find the right co-founder/s but the time it takes to We want to create a way for people to write that's different find the right match is certainly worthwhile. ❑ sme Save Time - Lot close to the terminals with easy access from 1-94 & 1-275. Save Money - Low daily rates, continuous free shuttle service and luggage handling. Save Worry - Open 24/7 with lighted, fenced and continuous patrolled lot. Battery booster is available. Daily Rate: $9.00* Hourly Rate: $2.50* *Taxes Included Expires 12-31-2015. One coupon per visit. Not Good with any other discounts. Rates Subject to Change. ECORSE 4713 • ebb"- "41411.1 r.' METRO AIRPORT M IDDLEBELT Leeb: I am constantly trying to manage my time better. I try to work out in the morning. Drink one cup of coffee. I don't eat breakfast. I don't do emails until after lunch. This leaves me to do the most creative distraction-free work in the morning. I schedule calls in the afternoon and usually work in the office until seven or eight in the evening. MERRIMAN Q: How do you see yourself as a part of the new energy of young people returning home and contributing to the city? Leeb: I moved back in the middle of 2012 — things have changed dramatically since then. Just the idea that young people would embrace moving Downtown is a relatively new idea. Now there's a growing group of young adults in Downtown and Midtown. In fact, most of my friends that had moved away are now back in Michigan as well. There's more interest from young people in my generation to move back and see what's going on, and to make things happen in their hometown. from any other tool. We have an opportunity to do that as an Internet-enabled device with a very powerful backend that lets people sync their work into the cloud. We have ideas for other products that also rethink other, more established products. Our community of interested backers is growing by the day. Exit 198 from 1-94 Exit 20 from 1-275 VISA MA, .88841844. YgY5 WRN 1Xladlum Romulus, IX1:1 .QwikPark.com February 26 • 2015 49