Ca#4,3own
YEARBOOK

Prime 10 taking Pesach orders
now — reservations soon.

Stacy Gittleman
Contributing Writer

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or those pining away
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to have a night out
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at a kosher steak-
-%
house, or those knee-deep
in Passover cleaning who
wish someone else could do
the cooking for them before
the seders, the partnership
Shirlee Bloom and Meyer Cohen
between kosher restaura-
teurs Shirlee Bloom and Meyer
enough to accommodate 120 guests.
Cohen is back.
Bloom will continue to serve the
Located in the "prime" loca-
community with her catering and
tion of 10 Mile and Greenfield in
carry-out orders cooked in the same
Southfield, Prime 10 is open for
kitchen. The establishment will be
business. For now, it is taking orders
under the supervision of the Council
from a Passover menu, and later
of Orthodox Rabbis.
this spring, taking reservations for
Cohen has only optimistic feelings
its full-service banquet hall and sit-
about this new venture. He knew the
down steakhouse restaurant.
time was right for such a business
"We have partnered up many
because he has been repeatedly
times before and are so happy to do
asked by an influx of new, young
it again to provide fine kosher food
Orthodox professional families about
and dining across the entire Jewish
when such a restaurant will finally
community," said Cookie Chimoff,
come to town.
Shirlee's daughter, who is excited
"I have associates and friends who
about the new incarnation of her
work for medical and law firms with
family's business. Blooms Kosher
observant employees and clients who
Catering was founded by Lil and
want to cater a fine kosher business
Harry Bloom in 1952 and was one of
dinner. I know couples who are look-
the first kosher catering operations
ing for a nice restaurant with linen
in Michigan.
tablecloths for an evening out:'
Over the years, the Blooms be-
Additionally, Prime 10 is located
came exclusive caterers in many area
within walking distance from many
synagogues. In 1990, Shirlee opened
Orthodox synagogues. Therefore,
up a separate kosher kitchen inside
a family planning a simchah or a
of the currently-closed-for-renova-
larger Shabbat lunch for guests can
tions Vineyards in Farmington Hills.
walk to Prime 10 after services and
About five years later, Meyer Cohen
Kiddush.
had his first taste of the kosher ca-
Though he still must work out
tering business there at age 18.
the logistics on business hours and
"Working with Shirlee gave me my
balancing space between affairs and
first exposure to the food industry,"
restaurant tables, he said Prime 10
Cohen said. "I love to create, cook
will be that place to fill the void in
and enhance people's simchot. With
dining out kosher in Detroit. ❑
the skills that Shirlee helped me
develop, and a little experimenting,
I knew this was to be my
future:'
After 20 years of
Prime 10
friendship and on-
1560010 Mile Road
and-off ventures,
(in the New Orleans Mall)
they look forward to
(248) 327-7344
being back in business
Prinne1Ocatering@gmail.corn
together again. Cohen
will head up the banquet
and restaurant side of the
business. He said the new space
includes a private dining area large

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April 3 • 2014

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