business & professional Relay For Life is a fun, family friendly event that is open to the public. Please join us in celebrating the lives of those vvho have battled cancer, remembering loved ones lost and fighting back against the disease. Relay For Life of West Bloomfield Saturday, June 2, 2012 Audrey and Brian Klayman of Perfect Trading Co. West Bloomfield High School Track and Field The 'new kid on the block' gets ready for summer camp and beyond. 10 a.m. Opening Ceremony 11:30 a.m. Survivor Ceremony 3 - 4 p.m. Fight Back Promise 4 p.m. Caregiver Ceremony 10 p.m. Luminaria Ceremony L Ed Nakfoor Special to the Jewish News fife's everyday happenings can often result in the extraor- dinary. From usual comings and goings, great ideas can be born. And, so it was for Audrey and Brian Klayman, who decided it was an opti- mal time to leverage their individual careers as well as their personal life experience camp shopping for their three children — and open a neigh- borhood store that could fill the gap for trendy camp merchandise and more. "Packing the kids for camp can begin weeks, even months, before school gets out. It's an exciting time for the kids, but it can be a challenge for parents:' Audrey said. "The list is long, going from store to store is time- consuming, endlessly searching for supplies that are both fun and func- tional ... and we thought, there has to be a better way" So, in March 2012, Audrey and Brian Klayman's great idea opened for business. Perfect Trading Co., at the corner of Maple and Lahser roads in Bloomfield Township, offers on- trend, carefully selected camping gear; fashion basics for adults and children; and custom printed and embroidered apparel. "While we merchandised the store this season keeping camp in mind, we're seeing a lot of non-campers, too, looking for athletic and active wear, casual apparel and custom items for bar/bat mitzvahs, corporate events or special birthdays and anniversaries',' Brian said. Parents with their camp shopping lists in hand will find such must-haves as backpacks and dry sacks, pillows and pajamas, collapsible chairs, col- orful sheet sets and sleeping bags, slippers and flip flops, flashlights and portable fans, BPA-free water bottles, cargos and shorts, and weatherproof duffles to carry it all. There are also sweatshirts, T-shirts and hoodies, all of which can be cus- tom printed on-site or personalized at the store's Bling Bar, a first-of-its-kind concept in Metro Detroit, where cus- tomers can hand-decorate with rhine- stones almost any item in stock. Perfect Trading Co. sells brands such as Columbia Sportswear, Teva, High Sierra, Marmot, Keen, Adidas, Camelbak, Alternative Apparel and Nalgene. Shelves are fully stocked with a large selection of fashion basics, gift items that can be personalized and gift wrapped, and licensed apparel from Detroit's professional sports teams. Roots In Retail The Klaymans, who are residents of West Bloomfield, have a retail and wholesale background. Audrey co- owned a popular children's clothing boutique in West Bloomfield for more than a decade and Brian co-owned a Detroit-based wholesale supplier of branded active wear. Most recently, the couple operated Perfect Expressions, a supplier of custom-printed apparel for special events. As their business grew, the couple was encouraged that open- ing a retail store was the right decision at this juncture. "The store is an extension of who we are ... It's relaxed. It's welcoming, and we hope it will become a place for parents and their kids to discover great items to enhance their camp experience,' Audrey said. El Perfect Trading Co. is located in Bloomfield For more information contact: Felicia McMullen 248.663.3435 Felicia.McMullen@cancer.org RelayForLife.org I 1.800.227.2345 3rd Annual Rabbi David & Alicia Nelson Legacy Fund presents Rabbi Elliot Dorff, Ph.D. Legal Scholar, Educator and Speaker An expert in the Philosophy of Conservative Judaism and Bioethics Rabbi Doffs Keynote address titled Jewish Choices, Jewish Voices and our Sexual Ethics Wednesday, June 6th • 7:30 p.m. Congregation Beth Shalom 14601 W. Lincoln Rd., Oak Park, Ml 48237 Dessert Reception Tickets: $12/advance $ I5/door Continuing Events on Thursday, June 7th gagn-L Professional Workshop; 12:30 cl? -tt pan. Lunch and Learn Matters of Life and Death: Conservative Judaism: A Jewish Approach to Modern Our Ancestors, Our Descendants Medical Ethics Jewish Family Service and What About Us 555 W. Maple Rcl., West bloomfelcl public welcome, no charge Bloomfield Township. For hours or more myperfecttrading.com. RELAY FOR LIFE Sign up at RelayForLife.org/WestBloomfieldMI Commons on West Maple Road in info, call (248) 792-5949 or visit www. • IP ;raid homily Service litre.,. fixiat an.. JTS Congregation Meth Shalom Reservations requ ired The Jewnsh Theeicigicat Seminary Lunch $15 Tickets & info call 248-547-7970 JN 000000 May 31 2012 41