Gem dandy Hillel's Hidden Jewel Tour brings out the best of Midtown .440waorftwoostestempoortiats*Risowaivoi*. Wayne State University and Hillel of Metro Detroit (HMD) recently hosted more than 70 prominent leaders and members of the Detroit Jewish community for the eighth annual Hidden Jewel Tour. Elaine Driker, chair of the HMD board of directors and former director of Wayne State's Detroit Orientation Institute, provided historical context during the bus tour. "Old Main, that building we just passed, is where Eugene courted me in the basement," she reveals. "I'm still trying to get that plaque on the wall down there, but we haven't done it yet." Jewish leaders on the bus, many of whom are also alumni, chuckle at that. The Hidden Jewel Tour juxtaposes their fond memories with a new reality — that the dynamic Wayne State of today is nothing like the university they remember. "The Wayne State campus has been hidden in plain view from many Detroiters who drive by hundreds or thousands of times and don't realize the exciting and exceedingly important things that are happening here," says Wayne State Board of Governors member and tour guide Eugene Driker. "Many people in the Jewish community don't realize that Wayne State is Michigan's only urban research university, not to mention an economic powerhouse with nearly 32,000 students. This tour is a chance for people who might never have been on campus, or have not been here for decades, to experience its beauty and walkability." A stop at Moishe House at 448 East Ferry underscores Driker's point. Moishe House is a co-op for Jewish young professionals, ages 21-30, located just a few short blocks from Wayne State's main campus. It numbers several Wayne State students among its residents. The Hidden Jewel Tour reinforces Wayne State's economic development and talent- attraction strategies in other ways as well. The bus tour educates Jewish leaders about business incubation activities at Wayne State's research and technology park, TechTown. Established in 2004, TechTown supports more than 280 companies — many spun off from Wayne State research. TechTown has relationships with both Hebrew Free Loan and the Michigan Israel Business Bridge, laying the groundwork for Israeli and local Jewish startups to emerge in Detroit. Noting that "more members of Detroit's Jewish community are graduates of Wayne State than any other college or university," Driker points out several buildings on campus that bear the names of Jewish donors — the Mort Harris Recreation and Fitness Center, Marvin I. Danto Engineering Development Center, and Eugene Applebaum College of Pharmacy and Health Sciences, to name a few. The bus also drives by new additions to Wayne State's growing campus — the Law School's Damon J. Keith Center for Civil Rights, the A. Paul Schaap Chemistry Building and the Mazurek Medical Education Commons at the School of Medicine. As the bus progresses to the Wayne State School of Medicine, Driker describes its research, teaching and economic development affiliations with the Detroit Medical Center (DMC) and Henry Ford Health System. Participants see how the three institutions' Live Midtown initiative is repopulating the area with residential housing incentives and expanded services. Jewish community leaders from across metro Detroit embark on Wayne State's Hidden Jewel Tour across the university's Midtown Detroit campus. in terms of the fact that young people are moving back into Detroit," says Larry Wolfe, former president of the Jewish Community Center and chairman of the Detroit Jewish Federation Allied Campaign. "TechTown, where you can help incubate a company — is just fascinating. I think there's tremendous hope here for not only the Jewish community but for the entire Detroit metropolitan area." Miriam Starkman, executive director of Hillel of Metro Detroit, concurs. "The key word is momentum," she says. "There is a synergy in Midtown that is bringing Jewish life to Detroit. Hillel of Metro Detroit is nicely positioned to work with Wayne State and its other university partners to help energize this important student population." "The DMC and Wayne State's School of Medicine are inextricably linked," Driker explains. "With an annual research budget of more than $200 million, the School of Medicine is an economic force for the state, not to mention an engine for graduating more than 300 physicians in Michigan each year." "The rejuvenation of the entire area is very invigorating to me Students exercise at the state-of-the-art Mort. Harris Recreation and Fitness Center. Ale A. Paul Schaap Chemistry Building and Lecture Hall is the newest campus jewel — environmentally sustainable, modern research and teaching facility that attracts top faculty and students from all over the world. 5