MICHIGAN STATE UNIVERSITY October 13, 2011 MSU bolsters state's business, economy through innovation and entrepreneurship Michigan State University is helping ensure that "universities and cities Michigan means business. Building on a tradition of that are linking up in collaboration with businesses and communities creative entrepreneurial throughout its home state, MSU is ramping up initiatives." efforts to support entrepreneurs, license university technologies, and partner with the private sector to strengthen the Michigan and U.S. economies. To more effectively engage with the private sector, Michigan is home to a number of successful spin-off companies built on the discoveries of in 2009 the university launched MSU Business- MSU researchers. One CONNECT which serves as a front door to the such company, XG university for companies and entrepreneurs, Sciences Inc., is helping them more easily leverage MSU's wealth of partnering with Korean- resources and knowledge. Located in East Lansing's based technology Technology Innovation Center in the city's business conglomerate Hanwha district, Business-CONNECT shares space with MSU Group, which has Technologies, which commercializes technologies invested $3 million to and materials developed by MSU researchers. further research on a "MSU is everywhere in the state," says Charles Hasemann, executive director of Business-CONNECT and interim executive director of MSU Technologies. "We will help anyone, anywhere." nanomaterial discovered and developed by an MSU team of engineers with applications in the automotive, aviation, and Communication Arts and Sciences Building. The Discoveries advance industries consumer goods industries. company provides opportunities for joint projects Throughout its history, MSU has brought life- Innovation breeds job growth changing discoveries to individuals and communities across the state and around the globe, from the development of hybrid corn to the process still used for the homogenization of milk to the world's most effective anticancer drug. Today, as MSU research helps find solutions to the world's that focus on leveraging online collaborations Often partnering with local economic development organizations, including the Lansing Economic Area Entrepreneurs hatch new ideas Partnership, Prima Civitas Foundation, and the Small businesses in Michigan that need help getting Michigan Economic Development Corporation, MSU their ideas off the ground can turn to several MSU seeks to bring new businesses and jobs to Michigan. most significant challenges, the university is The university's vast resources and knowledge base advancing industries that have the potential to are attracting well-known companies that are create new jobs in Michigan in the areas of making Michigan—and MSU—their home. The IBM alternative energy, medicine, biotechnology, rare Global Delivery Center for Application Services— isotope research, and more. the first center of its kind in the nation—upgrades "MSU's tech transfer office is built on a best-in-class model," says Hasemann, who notes MSU files more than 100 invention disclosures annually. "Our first software for IBM systems used by governments and entrepreneurs since its launch in 2004 and has helped create more than 160 businesses in the state. only ones taking advantage of the business company INgage Networks, which develops East Lansing as one of the 10 leading examples of products and businesses related to food and agriculture. The center has assisted more than 1,000 of jobs to mid-Michigan. encourage them to participate." the "top colleges for business," featuring MSU and Michigan entrepreneurs develop and market new The private sector and faculty members aren't the Elsewhere on campus, world-leading social media level. Entrepreneur magazine named MSU as one of entities, including the MSU Product Center for Agriculture and Natural Resources, which helps corporations worldwide and has brought hundreds priority always has been to get to know faculty and MSU's efforts are gaining attention on a national statewide to create jobs and retain workers. enterprise and social media solutions to help companies, nonprofits, and governments collaborate online, opened a research and development office in the College of opportunities MSU provides. Business-minded students pursuing any area of study have more opportunities than ever to turn their ideas into entrepreneurial ventures with the help of academic offerings, competitions for start-up funding, and a student business incubator. Continued on page 2