100%

Scanned image of the page. Keyboard directions: use + to zoom in, - to zoom out, arrow keys to pan inside the viewer.

Page Options

Share

Something wrong?

Something wrong with this page? Report problem.

Rights / Permissions

The University of Michigan Library provides access to these materials for educational and research purposes. These materials may be under copyright. If you decide to use any of these materials, you are responsible for making your own legal assessment and securing any necessary permission. If you have questions about the collection, please contact the Bentley Historical Library at bentley.ref@umich.edu

August 18, 2011 - Image 28

Resource type:
Text
Publication:
The Detroit Jewish News, 2011-08-18

Disclaimer: Computer generated plain text may have errors. Read more about this.

Detroit Jewish News,
Music Box Films
and Landmark Theatres

are pleased to offer you and a guest a chance
to win a free pass to see THE NAMES OF
LOVE, Michel Leclerc's film full of bubbly
amour, humorous lasciviousness and
moments of sheer madness, injected with
satirical riffs on such hot-button sociopolitical
issues as Arab-Jewish relations, anti-
Semitism, immigration, and racial and
cultural identity. THE NAMES OF LOVE
opens Friday, August 26th at Landmark's
Maple Art Theatre. To enter the contest,
send an email to detroitpromo(@
landmarktheatres.com with "NAMES OF LOVE" in the subject
line by Thursday, August 25th at noon. Winners will be chosen at
random to receive an admit-two pass and will be notified by email.
www.landmarktheatres.com

Irri

;7100

t V

11 '

'

Turn your old GOLD into
CASH! We will buy ALL
of your precious metals,
amonds & watches.

Offering a toast to the Shirt Box's 30th anniversary are founder Ron Elkus;
business partner Rod Brown; Ron's father, Phil Elkus; and longtime employ-
ees Diane Starr and Dewey Reeves.

Thinking Inside
'The Box

The Shirt Box gets ready to
celebrate 30 years' success.

Steve Raphael
Special to the Jewish News

W

(At 14 Mile Rd. in the Broadway Plna)

Farmington Hills, Michigan

MCCIZEJLCU4,-.
Cm/
r Uzi/.

$2 OffAny PartyTray

Offer not valid with any other coupon/discount.
One coupon per person, per table
JN
Expires 9/11/11

$3 OffAny &Square Kin

Offer not valid with any other coupon/discount.
One coupon per person, per table
JN
Expires 9/11/11

INSPIRED BY PARTNEISHR WITH SOME OF DETROIT'S GREATEST INSTITUTIONS
THE D1A, THE HENRY FORD, THE ZOO & Di PARADE CORM
BUDDY'S INTRODUCES TEIE NEW MOTOR CITY PIZZA COILECTION

OADER ANY OF ME PIZZAS it A RAIN OF THE SALMI GO 10 TIE DEVIATED DiSITIMOR

Try our NEW Gourmet
Toppings on any pizza !

*

Artichoke Hearts, Capers
Roasted Tomatoes, Pine Nuts &
Spinach/Artichoke Blend

31646 Northwestern Hwy., Farmington Hills ph: 248.855.4600 fax: 248.855.3849

Detroit • Warren • Livonia • Dearborn • Pointe Plaza • Auburn Hills • Royal Oak • Bloomfield Hills

28

August 18 • 2011

hat was Ron Elkus think-
ing?
Thirty years ago, fresh
out of Michigan State University
with a business degree in person-
nel management, Elkus, 51, boldly
rejected a job offer in the personnel
department of Marshall Field's to
start his own men's apparel store in
September 1981. Borrowing money
from an investor within the first
year, which he long ago paid back, he
went against the retail move to big,
national, impersonal clothing stores.
Today Elkus has the last laugh. He
owns the Shirt Box in Farmington
Hills, which sells clothes with an
emphasis on helping men with their
personal style. A 25-year member
of Congregation Shir Tikvah in Troy,
a member of the MSU Hillel board
and a former JARC board member,
Elkus is mindful of the integrated
role business and philanthropic
duties play for the benefit of a
strong, united community.

Describe your store's niche?
We're more of an old-style haber-

dashery. We don't sell suits. We spe-
cialize in outfitting upper-scale men
in forward fashion, as opposed to
classic clothing with furnishings and
accessories. We sell shirts, slacks,
ties, socks, outerwear, jewelry, leath-
er bags, shoes, belts and big-and-tall
selections. Our brand names include
Bugatchi, Enro, Robert Graham, St.
Croix, Luchino Visconti, Tommy
Bahama and Ballin.

What distinguishes you from your
competitors?
Our prices. We discount every-
thing, from 10- to 50-percent off. We
sell three broadcloth and barrel cuff
shirts for $60 and three shirts with
French cuffs for $90.

Where did your interest in retail
men's clothing come from?
I worked in retail clothing in high
school and college at Hughes &
Hatcher, the Publix Men's Store and
a children's shoe store.
My father, Phil, worked retail
before he became a Levi's sales rep-
resentative. He gave me the knowl-
edge. (Phil Elkus turned 85 in May.)
My cousin Phil, also a local retailer,
was my mentor.

Back to Top

© 2021 Regents of the University of Michigan