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Yoo-Hoo!
– Nicole Rupersburg, Real Detroit Weekly, Dining In Detroit, May 2010
Filmmaker returns home to kick off
the release of DVD profiling beloved
American icon.
°THIS IS THE KIND OF HOTEL RESTAURANT TO WHICH LOCALS ARE
GOING TO RELATE, YOU'RE GOING TO LOVE TOASTED OAK."
– Molly Abraham, Detroit News, June 2010
DINE WITH OS & RECEIVE
$15 CREDIT
D
etroit-born, Washington,
D.C.-based filmmaker Aviva
Kempner wrote, produced
and directed Yoo-Hoo, Mrs. Goldberg,
the feature-length documentary that
spent many successful weeks dur-
ing its Detroit-area run. Kempner,
a founder of the Washington
Jewish Film Festival, also is the
filmmaker behind the critically
acclaimed Partisans of Vilna and the
Emmy-nominated, Peabody Award-
winning The Life and Times of Hank
Greenberg.
In celebration of the Aug. 24 DVD
release of Yoo-Hoo, the filmmaker
will be returning home on Sunday,
Aug. 29, when she'll make an appear-
ance at Borders in Birmingham for a
discussion that will include insights
into her life as a film director and
former resident of Detroit.
Gertude Berg wrote and starred
in all 12,000 episodes of the popular
radio and television comedy series
The Goldbergs. The documentary
reveals the magnetism of Berg's
Molly Goldberg character — and the
tremendous contributions Berg made
to society.
She was the first Best Actress
Emmy in history, paving the way for
women in the entertainment indus-
try. Berg was polled as the second
The two-disc Yoo-Hoo, Mrs.
Goldberg will be released on DVD on
Aug. 24.
for charcuterie &
cheese purchases in the deli.
EXPIRES SEPTEMBER 15TH. 2010
MUST DINE IN THE RESTAURANT TO
RECEIVE $15 CREDIT IN MARKET,
ONE COUPON PER GUEST.
Aviva Kempner: Making films about
Jewish heroes and heroines.
most respected woman in America
after Eleanor Roosevelt. The Oprah,
Martha and Rachael Ray of her day,
Berg was a media trailblazer with not
only her popular audio and televi-
sion shows, but a cookbook, jigsaw
puzzles, advice column and a cloth-
ing line for modern women of her
time. She also stood out as an impor-
tant American icon at a time when
positive images of Jews, especially
mothers, were rarely shown in pub-
lic. Her creation of a specifically eth-
nic (but far from atypical) American
life in The Goldbergs carries through
to this day.
The jam-packed DVD includes
interviews with Supreme Court
Justice Ruth Bader Ginsburg, actor
Ed Asner, producers Norman Lear
(All in the Family) and Gary David
Goldberg (Family Ties), and NPR
correspondent Susan Stamberg; early
career appearances of Anne Bancroft
and Steve McQueen; Gertrude Berg's
guest appearances with Edward
R. Murrow and on the Ed Sullivan
Show; information about Phillip
Loeb (who played Molly's husband),
his tragic demise and the blacklist-
ing of radio and TV performers; and
episodes of The Goldbergs with a sur-
prising 1954 episode featuring Molly
and Jake in the same bed together;
an audio commentary with Aviva
Kempner; a Gertrude Berg recipe;
additional scenes and interviews;
and more. ri
Aviva Kempner appears 2 p.m.
Sunday, Aug. 29, at Borders,
34300 Woodward Ave., in
Birmingham. (248) 203-0005.
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August 19 0 2010
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