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May 07, 2009 - Image 27

Resource type:
Text
Publication:
The Detroit Jewish News, 2009-05-07

Disclaimer: Computer generated plain text may have errors. Read more about this.

Business & Professional

Boot It!

In the Community
Of the Community
For the Community

At Level One Bank, your deposits are loaned to your
neighbors in the Community, right here in Metro Detroit,

Not Dallas. Not Charlotte. Not Pittsburgh.

Author aims to help business owners
moonlight as Internet marketers.

Keep your money close to Home.

D

Once complete, Perlman began the
espite a troubling economy,
steps to self-publish his manuscript.
Corey Perlman of Royal Oak
"I didn't even approach the big
has been helping small busi-
ness owners throughout Southeastern publishers because I was told they
wouldn't go near a first-time author,"
Michigan win the war for online
says Perlman.
attention. And now this small-time
So Perlman started the self-pub-
author has landed
lishing process by paying a book
a giant-sized deal
designer a down payment to start
with one of the larg-
designing his cover.
est publishers in the
Around that time, a friend of
world.
Perlman's asked to see a copy of the
Perlman began
teaching his Internet book. After reading it, Perlman's
friend asked if he could forward it
Marketing work-
.,
off to a book agent he knew in New
shop,
called
"eBoot
Corey Perlman
York for review. Perlman gave it little
Camp," to local real
thought, but of course, said yes.
estate agents and investors.
The agent loved the book and
Upon hearing of the success of
approached a large publisher, Wiley
these workshops, Sherrie Pryor, the
Publishing. Wiley immediately offered
Plymouth Downtown Development
Perlman a contract to publish eBoot
Authority director, asked Perlman
Camp. "I was on
to perform his
vacation with my
eBoot Camp for
s—a $200 value!
wife in Florida
her Plymouth
and decided to
merchants.
improve Search Engine Rankinc5
Increase Wel) Site Tragic and
check e-mail on
"The workshop
Keep Customers Coming - Back!
my phone," he
was a complete
said. "I remem-
success:' said
ber us both
Pryor. "Corey
being a little
taught us free
shell shocked,
techniques that
so neither of us
we could do
got
too excited.
ourselves to
PROVEN
It
wasn't
until I
make our Web
INTERNET
shared the news
site more search-
MARKETING
TECHNIQUES
with my dad that
engine friendly.
TO GROW YOUR
we all started to
The response
BUSINESS
celebrate!'
from our attend-
Six months
ees was off the
COREY PERLMAN
later, the book
charts!'
had a successful
One attendee,
opening week.
Jamie White
"A struggling
from Core Sport
economy makes my book that much
Pilates Studio, said, "The material
more timely," says Perlman. "The
from eBoot Camp is one of the main
book empowers people to roll up their
reasons are business is doing so well.
sleeves and take action to find new
Most of our new clients are now find-
business. Instead of spending thou-
ing us on the Web!'
sands of dollars, they can spend a few
Upon seeing the reaction he was
hours a week and put those dollars
getting from local small business
back in their pockets!'
owners, Perlman decided the content
would work for small businesses
The book is available at Amazon.com
around the world. So during a rough
and at many local bookstores. To find
Michigan winter, he planted himself
out more about Corey Perlman or to
at the Royal Oak Caribou coffee shop
buy his book, you can visit
and began to write eBoot Camp, the
www.eBootCampbook.com .
book.

LEVEL ONE

Keith Lublin

Take Your Banking to a Higher LEVEL.

VP. Private Banking

30201 Orchard Lake Road, Suite 250
Farmington Hills, MI 48334

www.levelonebanking.com

Ct

Be Part of the Community!
Call Keith at (248) 737-1115

NOTICE OF ANNUAL MEETING OF
THE JEWISH COMMUNITY CENTER OF METROPOLITAN DETROIT

The Jewish Community Center annual meeting will take place Wednesday,
June 10, 2009, at 7 p.m. at the D. Dan & Betty Kahn Building on the
Eugene & Marcia Applebaum Jewish Community Campus in West Bloomfield.

The following people have been nominated:

30ARD OF DIRECTORS

eBOOT CA

First Term

Second Term

Barbara Bloom

Jason Ellis

David Goodman
Harold Gottlieb
Sarah Gottlieb
Jim Narens

Third Term

Howard lwrey
Jill Menuck

Marilyn Rosner
Scott Small
Brad "Bubba" Urdan

Carol Weintraub Fogel

Jeremy Wolfe

EXECUTIVE COMMITTEE

President Mark Davidoff
Chair, Executive Committee Todd Sachse
Vice Presidents Patti Aaron • Florine Mark • Nathan Upfal • Carol Weintraub Fogel
Treasurer Ted Wagner • Secretary Martin Hollander

Members at Large Howard lwrey • Jill Menuck • Mark Schostak

Nominating Committee 200&
Irwin Alterman (chair)
Miriam Bergman • Howard lwrey • Randie Levin • Lindsey Maddin
Jill Menuck • Margo Pernick

Other persons may be nominated for the board of directors by petition, signed by at least 35
voting members, and filed with the secretary of the JCC at least 15 days before the meeting.
Only one person may be nominated in each petition. The nominee must consent to the nomination.

JCC

association

it

THE CENTER

Jewish
Federation

letrcq,itcm DeL -oit

WERE FART OF THE TEAM

United,
Way k,

153-1420

May 7 d 2009

A27

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