Your Cellular Superstore! Step Up And Tackle Poverty New York/JTA 0 ur world is turning upside down. Poverty is the devastat- ing type of problem that we should lose sleep over and motivate us to action, yet while it unfolds before us we stand still and silent. Americans are going to bed hungry. Food stamps are so common today; at least half of all Americans between the ages of 20 and 65 will be forced to redeem them during their lives. Of those with children, more than 80 percent will report that they are forced to rely on low-cost, less-nutritious food to feed their families, and more than half will report that they simply cannot afford to serve their families a balanced meal. Most striking, one in four will admit that their children are not eating enough because they simply cannot afford the food. It feels like no one really cares about poverty. Jewish institutions talk about it some, but not enough. Perhaps we do not have the luxury of ignoring the problem anymore, as we watch the demise of the middle class and witness people losing their jobs every day. We can act surprised as to how we have reached this point, but I am afraid that we do not have to look far. We have become a nation of material- ists. We like our creature comforts and feel we are entitled. Rather than move from a home that is clearly too big for our family to a smaller home, we "need" a home that is even bigger. We worry about our clothes and cars rather than pay enough attention to the public school system. Our focus on materi- alism has become idolatry. Judaism is hardly silent about all this. Opposition to intemperate greed and the need to worry about the poor are two supporting poles of Jewish theology. When did we, fundamentally decent people, decide that what we own is more important than who we are? Judaism is a religion that teaches us that "community" matters, that every- one has the capacity for discernment, that we are supposed to be a nation of priests. This notion of community not only asks us to be engaged in the com- munity but to take responsibility for the community. Fighting poverty trumps new build- ings; fighting poverty trumps one more vacation trip to Europe or Asia; fighting poverty trumps watching basketball games. At least it should! When we put, even for a second, our own desire for wealth above the ben- eficial wherewithal of the community, we are hurting not just ourselves but all those around us today and those who will live after us, who will look at the way we lived and not know that we knew it was wrong. Our poor values of this moment will have legs and impact far beyond today. If we do not find the will and the ethics to write a new story, a new narrative, our future will be damaged. The Jewish Council for Public Affairs (JCPA) carved out a place for itself as a war- rior against poverty that is striving for a world without the idolatry of money as its god. We must stand that test, fight that fight, and win that war. And fighting poverty is right here, right now Even in this hard time, we must make a commitment to more tzedakah. JCPA is committed to educating and mobilizing as many people as pos- sible. More than 12 million U.S. kids go hungry each day. More than 8 million children do not have health insurance. There will likely be more than 43 mil- lion Americans living in poverty by the end of 2009. But don't just read the numbers and shake your head. Get up and do some- thing about it — one kid, one legislator, one hungry mouth at a time. L Rabbi Steve Gutow is president of the Jewish Council for Public Affairs. Don't Get Burned from page C2 percent, which is 30 basis points, or 0.3 percent, better than that of the S&P 500). Verification is another cornerstone of a wise investment policy. Every invest- ment in a pooled endowment portfolio should undergo an exhaustive screening process, which includes such critical elements as a meaningful degree of transparency backed up by third- party verification; financial statements audited by a nationally recognized accounting firm; and a track record that can be rationalized through rigorous, quantitative analysis (i.e., the "too good to be true" test). We have learned from experience that applying these strategies and methods produces results and earns the trust not only of our contributors but also of our peers, who increasingly have turned to us to make their investments. Under the auspices of the United Jewish Communities (UJC) National Jewish Federation Investment Program, 11 federations have combined their investments, with three pools oper- ated by the Boston, Chicago and Miami federations. As one of these pools, in addition to managing the assets of other federations, we also manage the endow- ment assets of a number of synagogues, day schools and other communal insti- tutions. Combined, the three investment pools in the UJC program account for slightly more than $1 billion, but that's less than 10 percent of total investable assets across the 157 Jewish federa- tions in North America. The experience of college and university investment programs suggests that one or two $5 billion to $10 billion endowments are likely to enjoy far better long-term performance than 157 separate endow- ments, most of which are below $50 million. The moral of the story, I believe, is to agglomerate smaller funds into larger ones whenever feasible. The days when charities with investments totaling less than $50 million are able to do the job right are over. By pooling assets, procuring top- drawer professional management, partnering with committed laypeople, engaging highly qualified advisers and rigorously applying fundamental invest- ment principles, smaller philanthropic organizations can manage risk effective- ly, maximize long-term investment suc- cess, and thereby deserve and maintain the trust of their donors. That's essential if charities are to be effective in helping those in need at a time when society needs us most. ❑ Steven B. Nasatir is president of the Jewish United Fund/Jewish Federation of Metropolitan Chicago. Question: What is a hotspot? Answer: Any public area where computers that have been fitted with wireless network technology can gain access to the Internet. The computer contacts a nearby wireless network with its internal NIC (Network Interface Card). The MC seeks out the radio waves generated by wireless networks. When it detects a signal strong enough, it asks permission to log on to the network. Though this access is often free, other times the wireless network requires registration and a small fee before it will grant the computer access. Question: What should I do when the download arrives on my wireless phone? Answer: The actual prompts may vary by phone model. Usually, when you receive a ring tone or graphic on your phone, you will be prompted to save, listen/view, or discard the down- load. If you want to use the download as the default, you will need change your settings. For ring tones, this may be in either the Profiles or My Sounds menus of your phone. For graphics, this may be in either the Images or My Pictures menu. Please visit one of our many Metro Detroit Wireless Toyz locations for more information about air cards and other wireless accessories. Amiee Wa Wireless Toyz., Email Questions to: asktheexpertz@wirelesstoyz.com and visit the nearest location at: Amiee Wadie 12 Mile & Northwestern 248.945.0090 Advertisement April 2 • 2009 1457700 C3