HOME • Brian Haiprin shows just some of the colors and styles available. Staff photos by Angie Baan Vinyl Sided For cost and upkeep reasons, vinyl has become the home siding of choice. Steve Raphael Special to the Jewish News I nstalling vinyl siding on the exterior of his home was a no-brainer for Brad Lavey. "Cost and durability" says the construction manager for Green Building Services in West Bloomfield. Lavey, of Pinckney, installed the vinyl himself in January. He also owns Visions Construction Co. in Pinckney. Unless you're a wealthy homeowner able to afford the most expensive siding mate- rials, notably fiber cement with its upscale air, the siding material choice is pretty much made for you. Aluminum has long since declined in popularity and in virtu- ally all categories, such as cost, durability and aesthetics, trails vinyl. According to 2007 U.S. Census Bureau statistics entitled, "Principal Type of Exterior Wall Material of New One-Family Houses Sold:' twice as many homeown- ers choose vinyl over any other material, with vinyl siding especially strong in the Midwest. Vinyl siding holds a 32 percent market share among all single-family homes — up one percentage point from 2006. The data also reveals that vinyl siding is the number one choice for homes priced up to $250,000, and second only to stucco on homes priced between $300,000 and $500,000. Brian Halprin, owner of Halprin Construction Inc. in West Bloomfield, believes the national census statistics parallel the preferences of Detroiters. Halprin Construction is a nine-year-old general contractor that builds and remod- els homes. "I've done a lot with vinyl siding;' he says. "I don't push any materials ... it all comes down to my clients' budgets:' Haiprin is a partner with Lavey in Green Building Service. Sara Bruhn of Bloomfield Township hired Haiprin last fall to remodel her home. She liked the fact that vinyl basi- cally requires no maintenance. The only other thought she gave to vinyl was color, settling with husband Rob on natural clay, chosen only after thumbing through brochures and looking at samples. Most of the vinyl was installed on the back of the Bruhn home, taking up two- thirds of the exterior. Brick is the other third. The front of the house has a brick- dominant facade and vinyl installed on the new peaks Halprin built. Vinyl siding was first introduced into the exterior materials protection market in the early 1960s and steadily has grown in popularity because of its durability, versatility and ease of maintenance. The product is manufactured primarily with Vinyl Sided on page C2 September 18 • 2008 Cl