ON T H Classmates of the graduating class of 9:15 a.m., Barry B. Benson (Jerry Seinfeld), right, and best friend Adam Flayman (Matthew Broderick), left, tour Honex, a division of Honesco, a part of the Hexagon Group, in DreamWorks' Bee Movie. Bee-lieve It! Jerry Seinfeld flies onto the big screen in new animated film. Bill Carroll Special to the Jewish News H ere's the buzz on comedian Jerry Seinfeld's Bee Movie, opening Friday, Nov. 2, in Detroit area theaters. During a nationwide tour to promote the animated film, the master of obser- vational comedy made a beeline for the Emagine Novi Theater last month, along with directors Simon J. Smith and Steve Hickner, and spent part of a day thrilling about 200 of his loyal fans — some even dressed like bees — as he walked the yel- low-and-black carpet, signing autographs and posing for pictures. It was Seinfeld's first local visit since several sold-out stand-up comedy appear- ances at Detroit's Fox Theatre in recent years. Then Comedy Castle impresario Mark Ridley introduced Seinfeld to the media, recalling the future comedy icon's gig at the Royal Oak venue 24 years ago. Seinfeld joked with the reporters and photogra- phers in attendance — about filming the movie and his own life as a husband and father. Then, director Smith showed and explained clips of the film, followed by mini-press conferences with Seinfeld and the directors. From amusing Bee film clips, there's no doubt this is a new type of animated film — a real adult comedy with substance, though the kids will love it, too. And the animation soars. With Seinfeld, 53, as the film's main writer (three Seinfeld co-writers contrib- uted), producer (with Christina Steinberg) and lead actor, the movie bears his unmis- takable comic stamp in every frame. (He did painstaking research on bees over the four-year project — and even got stung once.) There's a strong Jewish influence in the film, too, ranging from Seinfeld himself to some of the voice actors (Barry Levinson, Matthew Broderick, Larry Miller) to the film's New York City setting to some the "bee-ish" characters in the plot. When stopped on the "bee" carpet and asked by JN Arts & Entertainment Editor Gail Zimmerman if his character (Barry B. Benson) and Broderick's character (Barry's best friend, Adam Flayman) were merely members of the hive or "members of the tribe" as well, Seinfeld responded: "They're bee-ish, not Jewish!" Yet, in a scene in the film in which Flayman tells Barry's parents that he has fallen for a woman outside the hive (human florist Vanessa, voiced by Renee Zellweger), his parents respond in a dou- ble entendre: "You met someone? Was she bee-ish? She wasn't a wasp?" (Later, when being photographed by Jewish News Staff Photographer Angie Baan, who identified herself as working for this publication, he nodded in recogni- tion to Zimmerman and said: "Tribe!") Bee's Genesis For more than a decade, DreamWorks Animation chief Jeffrey Katzenberg had been trying to lure Seinfeld into the world of feature animation. It took dinner on Long Island with Steven Spielberg to get the ball rolling. Seinfeld called Spielberg out of the blue four years ago and suggested they meet. He hoped Spielberg would direct an American Express commercial he was to appear in. "I thought maybe he'd do it," Seinfeld recalled thinking. "It's only a couple of days, maybe he's got nothing to do ... but he never has nothing to do." In the course of the conversation, Seinfeld related an idea for a film — called Bee Movie, a spoof on the term for low-budget movies from the 1930s and '40s. He had no plot — only a name. "[Spielberg] told me to do it," Seinfeld recalled. nd when Steven Spielberg tells you to do something, you do it ...,because , - he's the king of the Jews." Nice to know the rarely self-deprecating multi-millionaire TV star looks up to at least one other person in the entertain- ment world. A lover of children's cartoons, especially the Tom and Jerry series, which he regu- larly watches with his children, Seinfeld finally agreed and suggested a film about bees, "with a hook on what happens to the bees' honey:' he said. He immediately called it Bee Movie. "It's the hardest, but most fulfilling thing I have ever done;' he declares. "I Bee-lieve It! on page C8 November 1! 2007 C5