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September 13, 2007 - Image 114

Resource type:
Text
Publication:
The Detroit Jewish News, 2007-09-13

Disclaimer: Computer generated plain text may have errors. Read more about this.

To Life!

HEALTH &

• Days filled with laughter,
friends, caring

FITNESS

• A safe haven,
a professional staff

&re eciminzum
Ao#7, howl

j)frec€144 al/ //,

(

e9floc
`"" rit



Zipped Up from page 105

• Respite for family
caregivers

looking for something that I might
do with more passion!'
You could say she found it in a
zip. Milgrom purchased housecoats
from local retailers, experimented
with separating zippers, selected
fabric and sought out the advice of
a dressmaker. Before she knew it,
she had a prototype of a robe that
fits over a hospital gown, and her
new company, RxPJs, was born.
"The robe has zippers at the
shoulders that completely separate,
so you can still wear one if you're
hooked up to an IV," Milgrom
explains. "It doesn't cause any prob-
lems for the nurses; and if you want
to go for a walk, sit in a chair or if
somebody's coming to visit, you
can look appropriate."

• Therapeutic and
social activities

8768,

• Caregiver support and
education

• Health care monitoring

• Kosher meals
and snacks

• Personal care and
transportation available

Dorothy & Peter Brown
Jewish Community
Adult Day Care Program

For older adults with memory disorders

Southfield

(248) 233-4000

West Bloomfield

(248) 661-6390

Jewish

I 1p, Federation loy

1LC:i

Naafi:eft ifetpaessial

of letrapafibse Detroit

jewishdetroitorg

A

HMO

MUSH MEI AGM SEINES

4-hvpied

1304010

WISHING OUR CUSTOMERS A HAPPY NEW YEAR

~

ORDER YOUR BREAK-THE-FAST TRAYS EARLY
FOR YOM KIPPUR FROM GATEWAY DELI

10%0FF
any dairy
deli tray

DAIRY TRAY

(MINIMUM 10 PEOPLE)

$/595,

September 13 • 2007

A4

For more information about
RxPJs, call (248) 892-3939,
or go to the company's Web
site, www.rxpjs.com .

(10 PERSON MINIMUM)

ear%

Expires 10/03/07

21754 W. 11 MILE RD. • HARVARD ROW • 248-352-4940 FAX: 352-9393

106

SUMMER
SIZZLER SALE

Freettffee
cake With
order!

Gefilte Fish... $595

Not good with any other offer.

tud !o36.com

Hundreds of items
are on sale!

Enter the code: SUMMER at check out

Finding a Niche
Milgrom still needed to put her
product to the test in a medical
environment. So while her sister
continued to recover from surgery,
she set up a small focus group of
doctors and nurses in the hospital.
"I wheeled in this little suitcase
and my questionnaires:' Milgrom
says. "I got good feedback and sug-
gestions and we made some adjust-
ments."
In March, she began selling her
new line of unisex, one-size-fits-
most robes for adults ($72) and
children ($60) made of a light-
weight thermal material. RxPJs
also makes shorter bed jackets,
which sell for $50. The University
of Michigan Hospital in Ann Arbor
recently ran the robes through its
laundry process and Milgrom says
they "passed with flying colors."
Several retail stores, including Lori
Karbal in Birmingham and Lava in
Keego Harbor, carry them. A hospi-
tal in Missouri placed a large order.
Milgrom hopes to supply other hos-
pitals in the future.
"I never thought of myself as
an inventor:' she says. "But, I'm
passionate about my product. It's
a niche market, but it's definitely
needed. When you're so vulner-
able in the hospital, the robes are a
real comfort. This is a simple way
to make people feel better, and it
works!"

.

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