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January 18, 2007 - Image 29

Resource type:
Text
Publication:
The Detroit Jewish News, 2007-01-18

Disclaimer: Computer generated plain text may have errors. Read more about this.

TEND ER

AT THE




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A MOR NING OF

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gogues — to accommodate a scattered
community with various requests.
Now five teachers and nine assistant
teachers run nine one-hour classes
each week at seven locations. And
contrary to a common misconception,
in addition to classes held in four area
synagogues, weekly classes also take
place in Catholic and other private
schools.
Classes have always had an equal
number of boys and girls — although
class sizes and numbers of instructors
have grown from 20 students taught
by Joe, to party-sized classes of about
40 students with three or four teachers
and assistants.
And within a few years of the pur-
chase, came a name change, from
Joe Cornell Studios to Joe Cornell
Entertainment, which Steve said,
"reflects the more diversified products
and services we offer."
Joe Cornell Entertainment's 30
— mostly part-time — employees
serve as emcees, DJs, support staff,
teachers and dancers, hired to keep
party guests moving.
"Our emcees are the kids who shine
in our dance classes, the ones who are
really empathetic, the big personalities
who love to smile and are inclusive
said Steve. "They are first asked to
come back as junior assistants, for
about an hour a week, to mix right
into the dance classes. By the time
they're 16, they can become part of
our entertainment staff!'
In recent years, the business has also

:4;411111unit/ Service
eer internships

added services like chaperoning, party
set up, on-site troubleshooting and
post-party wrap-up.
And classes are just part of what Joe
Cornell Entertainment does. Parties are
the rest.
Even beyond the emcees, DJs and
dancers, they can provide dance floors
and risers, various laser and chase
lights and fog machines and offer party
packages that include giveaways like
inflatable instruments, glow-in-the-
dark jewelry and a bubble-wrap dance
floor covering.

So

► ho's

c

ampus Programs
)fTravet: l S & Abroad
t`Cultural immersion
Fitie& Performing Arts

This Guy Joe?

He may not be Jewish, but Detroit-born
Joseph Coronella, aka "Joe Cornell" is
certainly a longtime, honorary member
of the Jewish community. Taking the
knowledge from his broadcast, inter-
pretive reading and acting classes at
Wayne University to the dance floor of
the Arthur Murray Studio in Detroit in
the late 1940s, his name soon became
synonymous with "dance lessons"
and "dance studio" in so many Jewish
homes. "People always say, `I'm going to
Joe Cornell: when they mean, `I'm going
to dance class:" Rebecca said.
And, remembers Joe, "Once a young
boy came up to me and said,`You're a
person? I thought you were a place.'"
In the 1950s, when Joe's job at
Arthur Murray took him to Michigan's
resort areas, he began to meet Jewish
vacationers from the Detroit suburbs.

Joe Cornell on page 30

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January 18 2007

29

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