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Without the attention of the Jewish press and without enough publicity, Jewish- therned books Will not sell well - enough, and publishers will remain skeptical, Blitt cautions. Jewish mothers in interfaith fami- lies who are looking for books for their children," Starman Hessel says. As a children's autlfor, Cooper targeted this market with Sam I Am, a young-adult Chanukah novel published last year, where the young boy Sam grapples with questions of religious identity. Competitive Field Changing reader needs are having a major impact on traditional reli- gious publishing, says Scott Blumenthal, the editor, at Behrman House, which publishes Jewish educational material for use in religious schools. Behrman House is responding to the demands of Jewish parents who want more classroom time for religious education programs because their kids have busier after-school schedules. Contemporary Stories "Our challenge is to speak to the Cooper points to several books kids in as concise and engaging that received rave reviews from manner as we can with kid friend- Booklist as - examples of illustrated books that reach beyond tradition- ly editorial content, lively design, art and illustration —.- something al. holiday stories: The Travels of that's going to not feel like more Benjamin of Tudela, by renowned school." award-winning writer and artist The growth and change in the Uri Shulevitz; tells the little-known marketplace have caught the atten- story of the voyages of a medieval tion of a growing number of Spanish Jewish traveler, and JeWish children's writers and Sholom'S Treasure by Erica artists who want to break into the Silverman, a past winner of the - competitive field. Blumenthal is Sydney Taylor award given by the one of several prominent editors Association of Jewish Libraries, is illustrated by Caldecott award win- — including Judye Groner of Kar-. Ben publishers, a division of ner Mordicai Gerstein. Lerner Books — who recently par- HOwever, Cooper bemoans the , ticipated in what is becaniing an lack of contemporary stories. increasingly substantial conference "There's still a lot more - old-fash- for Jewish children's writers and ioned clothing than modern artists, sponsored in part by the clothes in most Jewish children's • Jewish Book Council. This year's books." Starman Hessel hopes for a book conference took place on Nov. 20 in that will grab attention, the equiv- Manhattan. When the conference was first alent of a Jewish Harry Potter. She held seven years ago, there were also echoes a recurring complaint two speakers and about a dozen of Jewish children's writers and educators who note the abundance attendees, Anna Olswanger, an author who runs a Web site for of new Holocaust books for chil- Jewish writers and artists, writes dren. "Why should Judaism be in an e-mail. This year, there were seen only through that lens?" she nine speakers and almost 100 par- asks. ticipants, she says. Another unmet market, Cooper and Starman Hesse' agree, is the increasing number of children in interfaith families. "We get phone calls from non- Teknicolo•s, the name you can trust and the service you deserve!! FARMINGTON HILLS 27849 Orchard Lake Rd. 248-994-1300 . Birmingham 33422 Woodward Ave. 248-646-5924 ra cn cc ccg Pontiac 51616 Woodward Ave. E 12 MILE 248-745-0003 Visit us at uww.teknicolors.com or at 1 of our 3 convenient locations 94 2 210 Our homemade is really made from scratch! jenth Omelette Specials $2.95 9 to choose from. 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