JN lifestyle magazine Who's your hero?"' PLATINUM PLATINUM s Here's one man's"' erspective JN lifestyle magazine ,r PUBLISHER I Arthur M. Horwitz GENERAL MANAGER I F. Kevin Browett Robert A. Sklar EDITOR I CREATIVE EDITOR I Gail Zimmerman Alan Hitskv ASSOCIATE EDITOR I SENIOR EDITOR I Meet one of the faces of success Lynne Konstantin CREATIVE DIRECTOR Mark Rosenblum, M.D., chair of Neurosurgery at Henry Ford Hospital and co-director of the Hermelin Brain Tumor Center, talks about philosophies that have been given to him by others who help sustain him to do the most challenging part of what he has been doing for 35 years — working with patients who have frequently incurable brain cancer. My first hero is David Bailey who teaches us about appreciating life. David Bailey is a long-term survivor (more than seven years) of a malig- nant brain tumor, a folk song writer who was treated elsewhere, whose words and songs tells a message. He gave a talk in 2000 titled "Tears and Laughter:" I once asked, What is life if not a chance to make a dif- ference? Years later, the answer is the same: Life is at the very least simply that: a chance to make a dif- ference, each in our own time and in our own way. I guess this is mine; and I hope it does. My next hero is Karen Case Woelk, a patient of mine who teaches "appreciation and the value of giv- ing to others." She told her story at a recent event, concluding: "Here is the ultimate insider trading tip - we are all going to die some day. Earth's currency will become worth- less to us. You'll never see a hearse pulling a U-haul. Why? Because you can't take it with you! Invest in what has lasting value. You can send it on ahead. I think it's that simple. There is tremendous joy in giving and serving. Because we give, eternity will be different — for others and for us. The act of giving is a vivid reminder that life's not about us. Of course, money and possessions aren't all we can give. Time, wisdom and expertise are wonderful gifts. My third patient hero is the late David Hermelin, who has taught many about the value of developing lasting relationships and true friend- ships as well as his classic Positive Mental Attitude (PMA) even under bad circumstances. Of course, he also epitomizes many other traits such as giving to others, making the best of difficult circumstances, and serving as a role model for many of us. He is impossible to match or replace — and is contin- uously missed — though his mul- tiple legacies continue to benefit others. My next hero is actually a set of heroes — they are the researchers, physicians, nurses and clergy who try to leave the world a little bit bet- ter. They deal with difficult issues all the time and try to make a dif- ference in people's lives by focusing on the research necessary to make advances, and by focusing on the patients and family not only by pro- viding treatment, but also by pro- viding necessary personal support. STORY DEVELOPMENT EDITOR STAFF WRITERS American Bulk Food 6698 Orchard Lake Road 4 • NOVENIBER 2 0 0 5 • JNPLATINUM STAFF PHOTOGRAPHER I Angie Baan SENIOR COPY EDITOR I David Sachs Bellacino's 32720 Grand River Ave Bellacino's 29101 Northwestern HWY Boon Kai Restaurant Sy Manello Donna Pace EDITORIAL ASSISTANTS I 1252 S. Commerce Road China King 4785 Carroll Lake Road PRODUCTION DIRECTOR I Michelle Sheridan China Queen 1130 E W. Maple Road Damman Hardware 23300 Farmington Road Dandee Donuts 7881 Cooley Lake Road Dollar General Store Ginos 1999 Cass Lake Ginopolis Catering 278 I 5 Middlebelt Hong Kong Express 5158 Highland Road Jets Pizza 6641 Orchard Lake Road 6600 W Maple Lin's Kitchen 37057 Grand River Napoletana Classic Italian 5540 Drake Road Papa Romanos Pizza 39711 Grand River Ave GRAPHIC ARTISTS I Cathy Ciccone Zach Hoag Anne Lada Todd Skiba Libby Welch Melissa Woodington TRAFFIC COORDINATOR I \Vilhelmina Vickers Meg Lyczak ADVERTISING DIRECTOR I Wendy Flusty Elizabeth Friedman Jan Haskell Kathy Johnson Melissa Litvin Barbara Lopez Heidi Martin Rick Nessel Dharlene Norris Caren Osrin June Thiesmeyer ACCOUNT EXECUTIVES I ASSOCIATE ACCOUNT EXECUTIVE Ripples of the Lakes I Aurora Colak 8317 Highland Road Dr. Rosenblum and his wife Pam are honorary co-chairs of Shoot for a Cure, a fund-raiser that ben- efits research and neurological diseases at Henry Ford Hospital. Now in its 13th year, the event will be held at 6 p.m. Thursday, Nov. 10, at the Andiamo Italia Banquet Center in Warren. The event includes an auction, dinner and entertainment by comedian Joan Rivers, and proceeds go to the Hermelin Brain Tumor Center and Will Robinson Neurosurgery Fund at Henry Ford. For information or to purchase tickets, call (313) 874 - 6448. Sero's Restaurant MARKETING ART DIRECTOR I Kelli Baird 29221 Northwestern HWY Shangri La Chinese INTERACTIVE MEDIA DIRECTOR I Suzanne Sherman 6407 Orchard Lake Road Star Bakery 29145 Northwestern HWY Switched On Compact Discs 39723 Grand River Ave Thai Kitchen 32734 Grand River Ave Uptown Parthenon 4301 Orchard Lake Road Vineyards Cafe & Catering 32418 Northwestern HWY Video Jack 34785 Grand River Wine Tasters Party Shoppes 1400 S. Cass Lake Road Whole Foods 7350 Orchard Lake Road For more information or to make an appointment call i-Soo-HENRYFORD or visit our Web site www.henryford.com I Elizabeth Applebaum Harry Kirsbaum Shelli Liebman Dorfman Baskin Robbins 39480 W. 14 Mile Road Jewish Community Center I would hope all of us would con- sider what my heroes have: Live ethical lives; do the right things; live with integrity; give to others (you almost always get more than you give); appreciate life (every day is precious and fragile); and love, for it is irreplaceable. I Keri Guten Cohen 1160 E. West Maple As Ralph Waldo Emerson said: "To leave the world a bit better, whether by a healthy child, a gar- den patch, or a redeemed social condition; to know that even one life has breathed easier because you have lived - That is to have succeeded." And they do. I Deborah Schultz For advertising information please call 248/354/6060 0 COPYRIGHT 2005, DETROIT JEWISH NEWS HOW TO REACH US: THE JEWISH NEWS IS IN THE MPC BUILDING, 29200 NORTHWESTERN HIGHWAY AT FRANKLIN ROAD, SUITE 110, SOUTHFIELD, MI 48034. MAIN PHONE IS (248) 354-6060. FAX NUMBERS ARE EDITORIAL (248) 304-8885; DISPLAY ADVERTISING, (248) 304-0032; CLASSIFIED „. ADVERTISING, (248) 304-0049. OFFICE HOURS ARE 8:30 A.M.-5 P.M. WEEKDAYS.-- - z,11. 4"41. - • A * j eA'' • MrAgalt