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left in the desert too long.
"It was a cute car," said Eddie
Alterman, editor in chief of MPH maga-
zine and a Franklin resident. "Cars made
from kits don't happen any more, and
that's why a car like the Sabra is interest-
ing."
After debuting at the New York
Motor Show in 1961, the Sussita was
marketed in the United States under the
name Sabra, which means "child of
Israel" and refers to the prickly Negev
fruit that is tough on the outside but
sweet on the inside. However, despite
Shubinsky's hopes that Zionist American
Jews would flock to an Israeli product
and his ambitions that the car would
wipe Ferrari and Jaguar off the map, it
sold poorly here because of difficulties in
servicing the car stateside.
The car also failed to attract European
buyers because of the Arab boycott of
the 1960s.
"People there were afraid to be seen
driving an Israeli car," Gill recalled. "It
turned out to be the right car but at the
wrong time."
Shubinsky went bankrupt in 1963,
but Autocars survived until 1980
through a series of partnerships and buy-
outs. During those years, the company
primarily manufactured military-use
vehicles for the Israeli army. Even as it
was used by military personnel, however,
the Sabra never overcame its reputation
as fodder for camels and donkeys and as
a car that could have made it but didn't.
At the same time, the dream of Sabra
lives on in its homeland, with some
Israelis still waxing nostalgic about the
Jewish state's brief run as an automobile
manufacturer.
For Dor Weiss, an Israeli teenager and
self-proclaimed "car freak," owning a
Sabra is an expression of his patriotism.
"The Jewish brain can manufacture
everything ... and the memory of the
Sussita belongs here," he said.
While the 17-year old does not yet
have his Israeli driver's license, he recent-
ly purchased a white 1965 Sussita he
hopes to restore to its original condition.
He says that while driving the car
home with his father, passersby stopped
the pair with stories of Sussitas they once
owned.
"A wave of nostalgia washed the road,"
Weiss wrote in an e-mail. The car may
not be worth much outside of Israel, he
continued, but in the Jewish state, to
some people it is of "sentimental value"
that cannot be measured.
As for the camels eating the car's fiber-
glass body, Weiss says: "It's a pretty cool
way to make a convertible."

❑

