Rockin' The D Jewish 'urban pioneers' help rejuvenate Detroit. Jon Rosenthal sees the opportunity to rebuild a city. hoods and creating community bonds with the less Bar and Snug across from his loft in midtown fortunate. Detroit, near Wayne State University. He says this Too young to remember. the 1967 Detroit riots and year's festival had record attendance of 500,000 peo- the mass exodus from the city that followed, these unday morning at the trendy Atlas Global ple and revenue up 10 percent over last year, the Bistro on Woodward Avenue in Detroit, Jon mostly 30-somethings see another side of that story. highest it's been in the festival's 16-year history. The Rosenthal, 32, is digging into a bowl of gra- While some of their parents throw up their hands at event was voted Detroit's best festival by the Detroit nola, yogurt and fresh fruit. Detroit, pointing to the decay and crime — these Free Press. folks see opportunity and life experiences that far Through high arched windows he can see Ruby's Fogelman, with his droll sense of humor, says he Kitchen, a smart new restaurant across the street, next outweigh the problems. fought his way off the streets of West Bloomfield to to a boarded-up theater. The domed top of the Why should the suburban Jewish community care? get to Detroit 11 years ago. David Gad-Harf, executive director of the Jewish Bonstelle Theatre, once Temple Beth El, looms in the "There was a lot of energy and excitement in distance. Community Council of Detroit when [Dennis] Archer was Rosenthal is making his mark a few Metropolitan Detroit, predicts elected mayor," says Fogelman, Some think Jon that, in the next 10 years, hun- blocks down across from Orchestra "I don't like this who also keeps busy with his busi- Hall as Ram Realty Services' project dreds of young Jewish profes- ness ventures that include his Rosenthal is an `city versus the coordinator for the Ellington — a sionals seeking a vibrant urban Detroit Spice Co. and an art five-story building with shops and 55 life will move to Detroit. gallery he's opening in the Pure urban pioneer, suburbs' thing. loft-style condos. It's one of the first "These Jewish Detroiters are Detroit store in the Fisher new mixed-use retail and residential Building. others see him as our emissaries though they They're inter- buildings going up in Detroit. never enlisted for that job," he While he's excited about the city, part of the next "In college, I thought Detroit was says. "So often Jews are per- dependent, and he sees no reason to dis the sub- the last place I'd go," says Rosenthal, ceived as outsiders and having a urbs. "I don't like this 'city versus wave of settlers the success of who grew up in Dayton, Ohio, and sense of noblesse oblige when, the suburbs' thing," Fogelman says. now lives in the Millender Center in in fact, we want to be partners "They're interdependent and the discovering great with people in Detroit." one depends downtown Detroit. "But all the devel- success of one depends on the opment sparked my excitement and There are no better people to on the other." other." opportunities — interest." reflect Jewish concerns and atti- Not only the opportunities, but along with diffi- tudes, he says, than those living Randall Fogelman the challenges attract some to the Some think Rosenthal is an urban pioneer, a young white professional in Detroit. And like the genera- city — a kind of tikkun olam culties — living living in Detroit. Others see him as tion before them who shaped (repair of the world), says part of the next wave of settlers dis- the city, these young Jewish pro- Michigan State Rep. Steve in the city. covering great opportunities — along fessionals are showing they can Tobocman, D-Detroit, who set make a difference in Detroit. with difficulties — living in the city. He is part of a down roots in southwest Detroit, joined by his recent small but growing group of young Jewish profession- bride, Sharon Dolente. als heading to Detroit for three main reasons: Tobocman, a member of the Birmingham Temple Detroit's Honor Roll • The opportunity to rebuild a city. with his wife, came to Detroit in 1997 as a new • The diversity of people and experiences a city Making a difference as marketing director of the New lawyer to start a free, nonprofit, legal assistance offers. Center Council and director of Comerica TasteFest, organization. Two years later, he won a seat in the Randall Fogelman, 31, is relaxing at the Traffic Jam • The chance to participate in renewing neighbor- State House of Representatives. SHARON LUCKERMAN StaffWriter ITN 7/30 2004 22