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Laurence Tisch,
Es-CBS Chief

STEVE LIPMAN
New York Jewish Week

New York

aurence Tisch, former CBS
chief executive officer, died
Nov. 15, 2003, after a 15-
month battle with cancer.
He was 80.
Mr. Tisch was a self-made billionaire,
philanthropist, family man and Jewish
communal leader.
Along with his brother, Preston
Robert Tisch, he built up the Loews
Corp. into a conglomerate of hotels,
movie theaters, oil tankers and watch
manufacturers — and saved CBS from
a hostile takeover. While at CBS, how-
ever, he was criticized for making dras-
tic cost-cutting measures.
Mr. 'Tisch was a federation president
in New York and was an active support-
er of several Jewish and Israeli causes,
including service as
national president of
the American
Technion Society.
"Larry felt a deep
concern for his peo-
ple," said former
Secretary of State
Henry Kissinger at
the funeral.
At the beginning
Laurence Tisch
of the 1973 Yom
Kippur War, Mr.
Tisch spearheaded a joint emergency
campaign with the Federation of Jewish
Philanthropies. The effort helped raise
$100 million that year for Israel.
"Larry was a true New Yorker — he
took yellow cabs; he rode the subway;
he walked the streets," said Mayor
Michael Bloomberg, another funeral
speaker.
Mr. 'Tisch, a Brooklyn native, served
in World War II in the Office of
Strategic Services, precursor of the CIA.
In 1946, he and his brother invested
a $125,000 gift from their parents ---
his father, Al, owned a garment factory
and two summer camps — in a New
Jersey resort hOtel that became the cor-
nerstone of their financial empire.
Two decades later they bought
Lorillard, the nation's fifth-largest ciga-
rette company.
Along with his wife of 55 years,
Wilma "Billie" Tisch, Mr. Tisch is sur-
vived by sons, Andrew, James, Daniel
and Thomas; 15 grandchildren; broth-
er, Preston Robert Tisch. 17

.

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