The Fab Five "If anyone is laughing at anyone, it's probably at the heterosexual," who often comes off as hapless, until he's captured by these five fashion police. "As a minority ourselves, [Jews] were on the wrong end [of social accept- ance] as little as 40 years ago," adds Lazin. "We can appreciate the impor- MICHAEL ELKIN they are," he says. "We are not perpet- and Mr. and Mrs. Nash, in which Alan tance of the societal issues brought up Jewish Exponent uating stereotypes. Cumming comes to life by day as a by this show." "At the- core of Queer Eye is the fun designer and at night as a private eye Producer Metzler agrees: "We have ravo seems to have taken a we have, especially at that moment along with the mister in his life; The `1,' heard quite a bit from gay members of hint from Mel Brooks' when the Fab Five say goodbye to the Word, a lesbian lovefest on Showtime ethnic groups, who their whole lives smash hit The Producers, made-over straight guy, making for next year; and American Pride, a reality have felt doubly discriminated against. deciding to "keep it light, tender moments that transcend sexual show in search of gay country singers. "They are proud of this show, which keep it bright, keep it — gay." orientation. They become a team at "If you create a story that people they feel makes people feel empowered." A ratings behemoth, the cable net- heart." enjoy, then that's bigger than making a "What has happened," adds T A7in, "is work's Queer Eye for the Straight Guy is Indeed, the queer eyes of Ted Allen political statement," says Metzler. the networks have found that their more than a bust-out hit of bravura — (food), Kyan Douglas (groomin g), "Trust your audience and they'll pull assumptions of the marketplace are not it's become a social phenomenon. Carson Kressley (fashion), Jai out the meaning." accurate, that you don't need to be gay, The show, which premieres new Rodriguez (culture) and Thom Filicia you don't need to be straight, to enjoy episodes Tuesday nights on cable, has (interior design) have focused attention this kind of show. There's much crossover. been rerun on Thursday nights this on how groomed gays are for prime- Fostering Stereotypes? "There has been a faster develop- summer by sister network NBC, and time panache. "Any show can represent a stereotype," ment of gay civil rights than anyone the gay and carefree approach that has At the heart of the hit show's rise in muses Malcolm Lazin, executive direc- anticipated," says Lazin. "Once you see worked for the makeover reality reality and see people are all comedy has made other net- o E part of one humanity, it really works take notice and make over _‘..., changes your attitudes." their schedules for fall. . r ' . Jerry Yellen is a Jew who Queer Eye has become the b. 7-1 came out as gay at age 17, sup- 800-pound gorilla in the room c.3 ported by his parents. A former 2; — doing it the fey way. teacher and social worker who currently co-owns hair salons in the Philadelphia area, he sees Meet The Fab Five the Fab Five as a serious sup- The "queer eyes" of the show's port group. title belong to the Fab Five: an Sure they're guilty of some interior designer, a fashion styl- "exaggerated shtick," but Queer ist, a chef, a beauty guru and a Eye is no boob-tube TV, he "concierge of cool," who is says. The Fab Five provide a responsible for all things hip, quid pro quo: fun in exchange including music and pop cul- for a sense of humanity. ture. "I am a human being and With help from family and want to be treated like one," friends, the Fab Five, in each says Yellen, "and we, as gay new episode, treat a straight guy Jews, are no different from oth- as a head-to-toe project. ers in the community. We feel According to the show's press no less Jewish." materials, "Soon, the straight If Queer Eye has taught Yellen man is educated on everything anything, it's the lesson of from hair products to Prada and "Queer Eye for the Straight Guy"• Ted Allen (food and wine), Jai Rodriguez (culture), laughing at oneself. feng shui to foreign films. At the Carson Kressley (fashion), Thom Filicia (interior design), Kyan Douglas (grooming). "Jews make jokes about end of every fashion-packed, Jews," reasons Yellen, "and gay fun-filled lifestyle makeover, a freshly the ratings is a matter of timing. tor of the Equality Forum in people make fun about being gay. scrubbed, newly enlightened guy "We've been lucky to a degree," says Philadelphia. Making jokes about life is just natural." emerges complete with that 'new Metzler. "This summer there's been And you need not be an ophthal- Lorrin Mullins, a sales associate for man' smell." attention on gay rights; it's become a mologist to see that Queer Eye offers a the fashionable Ralph Lauren line at And no one could be gayer — but hot topic. So we were able to come out good look at gay lives if not a compre- Neiman-Marcus in King of Prussia, straight — than David Metzler, who at that right moment, and it helped us hensive examination. Pa., has a handle on how the whole gay developed the series created by his long- have more of an impact." "You cannot possibly portray the phenomenon is playing out. He sees time business partner David Collins, Queer Eye may just be the hallmark remarkable breadth of the gay commu- more clients "willing to reach out for who, unlike Metzler, is gay. Both are of what is the new "must-sell TV" nity" in one sitting, says Lazin. "But [fashion] advice and help without hav- executive producers of Queer Eye. Many new shows dealing with the gay because of the show's remarkable popu- ing a problem that it is coming from a "What's most surprising is how experience are on TV's fall agenda. larity, it has put gays in a position of gay man as opposed to one of their much people have made the show part They include ABC's It All Relative, adviser, opposed to the traditional drinking buddies." of their lives," says Metzler. "The Fab in which an Irish Catholic guy brings position of inferiority or negative Does Queer Eye redefine the gay Five comes across as real; they are who home his fiancee, who has two dads, stereotyping. experience for those who are not? They're talented, they're gay and they're determined to clue in the cluttered, clumsy straight men of the world. B . 9/ 5 2003 58