L • For Openers Shticky Business talks, often done with accents, are laced with "human-inter- S ometimes she's a Yankee Doodle Dandy. est stories, which help impart knowledge," Dunitz said. Or she might be a clown, an aviator or "El She also donates her time to do a free presentation for Orador Fascinador" — a saucy Spanish lady with a service groups called fan. "Revolutionary Results in Whoever she chooses to be when Recessionary Times." The 30-40 she presents educational talks to minute programs cover several audiences, Carol Dunitz seeks to "how-to" topics from the com- make the experience entertaining. munications modules, including Dunitz, a veteran advertising and shmoozing, working a room, marketing "communicologist" from improving sales and advertising Ann Arbor, has effectiveness and building non- been writing verbal skills. music and per- Dunitz plays Uncle Sam for forming since the volunteer programs, and she childhood. She was only too happy to perform was an undergrad- one of her original songs for this uate theater major reporter. at the University Jewish Community Council of Michigan and of Metropolitan Detroit ESTHER she received her Executive Director David Gad- Ph.D. from ALLWEISS Had, who attended Dunitz's TSCHIRHART Wayne State speech for the West Bloomfield University's Special to the Optimists, said she "was humor- Department of Jewish News ous and outgoing and provided Speech us with pragmatic suggestions Communication, on how we can communicate Theater and Journalism. more effectively." Some 18 months ago, with her Psychologist Robert Hack, livelihood threatened by the eco- who booked her for the West nomic downturn, the mother of four Carol Dunitz as Uncle Sam, a persona she adopts Bloomfield Rotary Club, said, teenaged daughters "finally when she makes presentations to civic groups. "She had an interesting way of embraced" a career path that people putting her points across and had frequently suggested for her. looking at the positive side of life." Dunitz reinvented herself as a speaker on business commu- Gail Gotthelf Fisher, a media salesperson, heard Dunitz nications — but a fun one. speak to the Birmingham Lions and also knows her from As part of her business, "The Last Word," Dunitz offers advertising. "She's very witty and creative," Fisher said. clients a choice of "info-tainment modules" that she pro- "She has a knack for creating messages that grab your atten- duces and performs herself. Costumed to suit each theme, tion and get you involved." she speaks and also sings to association and corporate Dunitz has found her audiences to be very responsive: groups in Michigan or as far away as Houston and Biloxi, 1 laughing a lot, posing questions and sometimes giving her Miss. standing ovations. Handouts help the audience review her points about dry- "They've even asked me to e-mail my song lyrics. It's a sounding topics, such as "Communications for Health Care real thrill." ❑ Professionals" and "Top-Notch Customer Service." Her Shabbat Candlelighting "Lighting Shabbat candles makes me feel warm inside, and I am happy to be doing something that God told us to do. It's nice to celebrate Shabbat with the family." — Lauren Goldstein, 11, West Bloomfield Sponsored by Lubavitch Women's Organization. To submit a candlelighting message or to receive complimentary candlesticks and information on Shabbat candlelighting, call Miriam Amzalak of Oak Park at (248) 967-5056 or e-mail: mamzalak@juno.com jr ews could be reminded to use eight candles for Chanukah, as opposed to two for Shabbat and seven in the synagogue, by looking at the first two Hebrew letters of the holiday's Hebrew name. How? — Goldfein •(sl-q2ii) Jo..qvu piOM maiqaH atp jo .Tan al lsnj alp ‘unu sr Jana' puopas sir !ni2ID • o uowenumu -e!nutua2 E get' tptim %No Jana' alp TplM str!2aq LIENnumo :Jamsuy notables "A generation of young Jews grows more distant from Israel as Israel grows more distant from them. Public relations campaigns aren't going to bring more young Jews to Israel, just as these same campaigns won't solve the problems of contemporary Israel. Only trading in hard political choices will do that." — Jo AnnMort, co-author of the new book "Our Hearts Invent a Place: Can Kibbutzim Survive in Today's Israel?" (Cornell University Press), as quoted in the Forward. Yiddish Limericks My tsi-tsiss* help me feel secure, And not at loose ends, or unsure. If I didn't wear 'ern, Deep in my gederem** I'd feel nahkedik,*** as it were. — Martha Jo Fleischmann * four-cornered, fringed religious garment worn by men beneath a shirt ** bowels *** naked Yiddish-isms levaye Candlelighting Candlelighting Friday, May 16, 8:30 p.m. Friday, May 23, 8:37 p.m. Shabbat Ends Shabbat Ends Saturday, May 17, 9:40 p.m. Saturday, May 24, 9:48 p.m. Funeral Source: From The New Joys of Yiddish by Leo Calvin Rosten, edited by Lawrence Bush, copyright 2001, by the Rosten Family LLC. Used by per- mission of the Rosten Family LLC. J147 5/16 2003