This Week
Super Sunday Results
Federation kicks off its 2003 Annual Campaign with a long road ahead.
HARRY KIRS BAUM
Staff Writer
271 WEST MAPLE
DOWNTOWN BIRMINGHAM
248.258.0212
Monday-Saturday 10-6
Thursday 10-9
Sunday 12-5
2002
20
ore than 400 volunteers
worked the phones on
"Super Sunday," Oct. 20,
to kick off the Jewish
Federation of Metropolitan Detroit's
2003 Annual Campaign.
According to Federation's leadership,
this year's campaign is pivotal.
"With the downturn in the econo-
my and the uncertainty of the stock
market, we must increase our fund-
raising efforts to keep up with growing
requests," said Douglas Bloom, who
co-chairs the Annual Campaign with
Nancy Grand.
The event raised $731,000, with
$26,000 of it going to the Stephen
and Nancy Grand Challenge Fund for
Urgent Needs in Israel and Detroit, a
special fund of one-time gifts that will
be matched dollar for dollar.
This year's Annual Campaign goal is
$31.5 million, plus $4 million more
for the Grand Challenge, adding up to
a total of $35.5 million.
Last year's Campaign raised $30.25
million; an additional $7.5 million went
into the Israel Emergency Campaign.
"The numbers would suggest a
good start, but reaching every Jewish
household we can is a yearlong
process," Nancy Grand said. "Because
of urgent needs here and in Israel,
Federation has set an unprecedented
goal for the 2003 Annual Campaign.
"To meet that goal," she continued,
"we need the concerted effort of our
entire community pulling together day
in and day out."
So far, $16 million has been raised
for the Annual Campaign, and $2.5
million has been raised for the Grand
Challenge. ❑
Clockwise from top left:
Working the phones on
Super Sunday are Julie
Sherizen and daughter
Ilona of Huntington Woods.
Tsilya Gimelchtein of
Teitel Jewish Apartments
in Oak Park.
Southfield residents Samuel
Pruchno, left, and Rabbi
Menachem Z Greenfield,
right, of Oak Park-based
Yeshiva Gedolah make Super
Sunday calls at the Jewish
Community Center in Oak
Park.