N,‘
iN‘
sit 0 o NI
Mk. i‘
,„.
First
"Unfettered"
event reaches
more than
300
uninvolved
young Jews
with its
CC
no-strings-
attached"
message.
Sushi, Science,
KERI GUTEN COHEN
Story Development Editor
R
achel Zimmerman and Brian
Siegel knew they'd planned a
winner when they heard
about a frantic inquiry. "I
can sell my Red Wings tickets," the
caller said. "Can I still come to the
event?"
Even Game 2 of the Stanley Cup finals
didn't keep people away from "Sushi,
Science and Substance," an outreach
event for adults ages 25-45 held June 6 at
Cranbrook Institute of Science in
Bloomfield Hills. It was sponsored by the
Jewish Federation of Metropolitan
Detroit.
More than 300 showed up at this hip
party that featured a jazz combo, origami
lessons, warm sake, Asian salads and
plenty of fresh sushi — not to mention
prime mingling. Most attending had
never been to a Federation event before.
"Substance" was provided by Dennis
Prager, Los Angeles radio talk show host,
author, lecturer, teacher and theologian.
By design, he alone provided the Jewish
element to this outreach event tailored to
Jewishly uninvolved young adults:
Hosted under the "Unfettered" umbrel-
la, the event was the first of several to be
funded through a Millennium Campaign
gift by the Fetter family. "Unfettered" is
more than a play on the family's name. It
implies "without strings attached."
Participants were not solicited.
Federation's Young Adult Division (YAD)
was not mentioned. Federation got few
plugs. The pitch to get involved was
intentionally low key and open-ended.
"There's a litany of why people are not
involved with Federation — 'You have to
have money, it's too nerdy, there's no fol-
low-up,' " said Scott Kaufman of
Huntington Woods, YAD president as of
June 26. "We wanted to create an event
that would eliminate [real and perceived]
From left: Tony Fayne of
Birmingham
tries a piece of sashimi
at the Sushi, Science
and Substance event.
Craig Erlich of Bloomfield Hills
and Richard Halprin of
Huntington Woods
sample some of the
plentiful sushi.
Ben Mayer of Royal Oak and
Elissa Gartenberg of Southfield
enjoy an exhibit at the
Cranbrook Science Institute.
WARREN
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