Business Outlook

GEORGE DILA
Special to the Jewish News

F

. or Arthur M. Horwitz, publisher of the Detroit Jewish
News, getting an evening phone call from the alarm corn-
pany for the newspaper's Southfield office was not out of
the ordinary. He'd had these calls before, and none of
them had proved to be too serious.
So when Horwitz got such a call as he and his wife were headed
out to dinner on the evening of Sunday, Jan. 27, he wasn't overly
concerned. He'd simply drive by the building and check it out.
When he arrived, the main building was engulfed in flames and
firefighters were valiandy trying to contain it.

"Flames were shooting 30 feet into the air when I got there,"
said Associate Publisher David Neill, who came to the scene
about 8 p.m. after receiving a from-the-site phone call from
Horwitz. "Television news crews were already there, reporting
live."
Editor Robert A. Sklar and Information Technologies Director
Greg Day also responded immediately to calls from Horwitz. In
fact, within a short time, numerous staffers, who had heard about
the fire on radio and had gotten cell phone calls, came to watch
in disbelief as the place they worked at was consumed.
"This was a second home to so many people," said Sklar. "They
came that night. They wanted to be there."

BOUNCING BACK on page 8

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Greg Day anal Dave Neill,

in the Jewish News' new

computerroom.

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