Parenting Microsoft's Steve Ballmer says technology and a trustful relationship is the best Internet protection. DAVID SACHS Copy Editor eturning to your old hometown — your late parents' town — to be the featured speaker at a parley on parenting is bound to be an emo- tional experience. And Steve Ballmer, president and CEO of Microsoft Corp., is not one to hold back his emotions — or his enthusiasm. Ballmer appeared May 1 at Temple Israel at the 22nd annual Alicia Joy Techner Parenting Conference. He spoke to hundreds of parents and grandparents on the impact of the Internet on children. David and Ilene Kaufman Techner of the Ira Kaufman Chapel established the conference in memory of their infant daughter who died of meningi- tis in 1978. The West Bloomfield tem- ple's Family Life Center, under direc- tor Kari Provizer, also sponsored the talk. Ballmer spoke to several hundred people the next morning at a father- son breakfast at his high school alma mater, Detroit Country Day School in Beverly Hills. On the Way into town from Detroit Metro Airport, the Techners drove 5/11 2001 122 Ballmer up Middlebelt Road to Beth El Memorial Park in Livonia to visit his parents' gravesite. David Techner, in his role at the chapel, had arranged funerals for Ballmer's parents. The two had developed a rapport over a mutual concern for family issues, Techner said. "This is a man who puts balance in his life," Techner said. Ballmer lives near Microsoft head- quarters in Redmond, Wash., but grew up in Farmington Hills. In his talk at Temple Israel, he spoke earnestly about Internet safety from the views of both a parent and a child. Ballmer admitted that 10-year-olds proficient with computers could prob- ably outfox their parents over age 35. "It took me four years to explain to my dad what the heck the Internet was." And as the father of three boys, ranging in age from 2-9, Ballmer is very concerned with their welfare and safety. In his remarks, he tried to con- vey the level of freedom and parental control appropriate when letting chil- dren find their way around the World Wide Web. Ballmer, using exuberant language and gestures, wandered the length and breadth of the Temple Israel bimah (digs), as he praised personal comput- ents screen out rated Web sites that ers and the Internet as educational have bad language, profanity or nudi- tools. ty. "But if the contents are unrated," "I'm certainly pretty pumped up he said, "that technology doesn't really about all this stuff," he said. work as well." "I think about the way I used to do • Kids Passport — On projects at school," he Microsoft's MSN online said. Living in service is Kids Passport. Farmington Hills, he Above left: Kari Provizer of "I assign a passport to said, "I'd ask my mom Temple Israel and David my boys and I can con- to shlep me down to the Techner of Ira Kaufman trol absolutely what sites Dearborn library. Chapel flank Microso ft they visit on the Internet "All that stuff is on the CEO Steve Ballmer prior and what information, Internet today ... in the to his remarks. which means none, convenience of your about my children that's home." Above right: Ten-year-old revealed to somebody Saying that Microsoft's Josh Freed listens to else," Ballmer said. The market research shows Ballmer's speech with his site is that 57 percent of kids dad, Larry Freed, left, and today use the Internet, grandfather Jim Weitzman, hapilkids.passport.com • Privacy Issues — he revealed measures to all of West Bloomfield. The Children's Online make the Internet safer Privacy Protection Act for children: requires that operators of online services or Web sites obtain parental consent prior to the collec- Family Rules tion, use, disclosure, or display of the • Limiting Screen Time — "My wife personal information of children has a limit on the amount of screen under 13. time in our family," Ballmer said, But, Ballmer added, a trustful par- defining "screen time" as the sum of ent-child relationship is paramount fo computer, video game and television all technical controls to work. time. Warnings About Strangers — • Content Ratings — Ballmer said • Ballmer said, "I sat down and had a there is technology on Microsoft's conversation with my 9-year-old. I Windows operating system to let par-