PR_E-HOL [DAY .SALE THIS - W.E.EKEND \ their agency for Michigan," said Marx. Said Fischer Newman, "Fred is a constant booster of the companies he represents and maintains the contacts necessary ro ensure that he can get to the right people on their behalf. He operates with a high degree of integri- ty as well as being an engaging, upbeat and unfailingly positive influence on all with whom he comes in contact. "When Northwest was looking for outside help, we wanted someone who we believed could help guide us in Michigan. Marx Layne has done all that, and more." Newman is the Detroit-based vice president for gov- ernmental law and civic affairs at Northwest. Another factor in Marx Layne's steady growth was the firm's self- reliance. They never had or needed the big affiliations or partnerships so eagerly sought after by other agencies. "We o, ft mirrik;AtiSkrrn mrmarawir o FAZZINO i airmulan , CHARLES duramor 1111111.111W 1r 4 1.1114 \I, 4, .,.• BRIAN DAVIS FERJO Up to 50% OFF Danielle Peleg Gallery Crosswinds Mall 4301 Orchard Lake Road West Bloomfield 248-626-5810 JURGEN GORG SULJAKOV Holiday Hours: Tue-Sat 10-6, Sun & Mon 12-5, Thurs 10-8 BORDERS® Moment No. 1125 Check out these exciting events this week at your closest Borders! Call for more information on any specific event. Downtown Birmingham • 34300 Woodward Ave. 248.203.0005 Saturday 11/25 Sunday 11/26 Beverly Hills + 31150 Southfield Rd. 248.644.1515 Monday 11/27 Storytelling- Laura Kamienny + Kids 11 am Study Group 1 Oam. Night People: A Story of the Holocaust LisaHunter ♦ Kids 11 am + Signing 1pm Monte Nagler * Signing 2-4pm Eric Watson ♦ Mijsic 8-10 Harpbeat! CD Release Party ♦ Kids 2 p.m. Tuesday Wednesday Thursday 11/28 11/29 11/30 78 Friday 12/1 Storytime Kids 10 am Health Talk: Herbal Therapy and Cancer + 7pm Smart Women. Finish Rich Seminar 7-9pm Storytime 4-Kids 1 lam Lori Amey ♦ Music 8-10 Jake Conrad: Yellowsnake * Signing 7-9 Begin your special event with the 11/24 2000 Farmington Hills * 30995 Orchard Lake Rd. 248.737.0110 (CLEBRIIT1011 01111ECTI011 DIRECTORY in our Classified Section Contemporary Literature Book Group ♦ 7:30pm Jake Reichbart Music 8-10 DETROIT JEWISH NEWS w„ 0 jrN en :1 co didn't need their money. We never needed to go to the bank. If we need- ed something, Michael and I just financed it personally. We managed our supply and demand," said Marx. As a result of their fourth move since their founding, the agency is the signature tenant of their Northwestern Highway office building in Farmington Hills — their name is on the building. Typical of Marx's devo- tion to long-range planning is his arrangement to insure the agency has space for growth over the next 20 years. They currently lease 16,000 square feet, although not all of it is occupied. Yet Marx is concerned about the future because "there hasn't been a transition. None of our kids is inter- ested (in agency work). We have no relatives working here. So we've struc- tured the agency like a law firm," said Marx. There are three partners, co- founders Marx and Layne, and Don Tanner, who has been with the firm for six years and was elevated from vice president in November. Jeffrey Schultz is the sole vice president, and on the next level are three account supervisors; Matt Friedman, Mike . Szudarek and David Bassett. They are followed by seven senior account executives; Bob Miller, Julie Geiger, Heather Blasko, Robyn Gorell, Steve Lipsen, David Donovan and Leslie Kollin, who round out the man- agement structure. Does Marx enjoy what he does? "I've never had so much fun. I work long hours, but if it were work, it wouldn't be appealing," he said.D