7'6 is Week ACTION. Israel's Matza Lunch Country takes a Passover break from its normal secular hustle. HELEN SCHARY MOTRO APRIL 21-27 TRADITIONAL PASSOVER CUISINE, from 11 to 4 The Zodiac' APRIL 21-MAY 8 ESTEE LAUDER compact museum event Cosmetics APRIL 24 & 25 CHADO RALPH RUCCI trunk show, from 10 to 4 Couture Salon APRIL 28 ROJA DOVE for Guerlain, in person, from noon to 4 Cosmetics SHOP WWW.NEIMANMARCUS.COM REWARD YOURSELF FOR SHOPPING. CALL 1.888.INCIRCLE FOR DETAILS. THE SOMERSET COLLECTION 248.643.3300 Happy Passover The Sports /Club of West Bloomfield d 4/21 2000 32 248-626-9880 Serving all your fitness needs Special to The Jewish News Jerusalem po assover in Israel is a block- buster week, when the coun- try acts not only Israeli but overwhelmingly Jewish as well. The air turns electric far in advance. Supermarkets are jammed, ringing up the highest sales all year. Matzot are sold in packages the size of small suitcases, with people buying more than they could ever possibly need. Wine sales total $30 million. Messengers on motorcycles clog the roads delivering endless bouquets of flowers and gift baskets. A pet shop even displays "doggie" gift baskets con- taining Passover treats for a beloved pet. People send gifts to their postman, their doctor, the staff of their apartment buildings, and presents are exchanged within families. Almost every employer gives Passover gifts to its workers, which have come to be viewed as integral components of their compensation. The average amount spent on an employee gift this year was $120. Government offices ended a strike this month just in time to go back to work a few days before shutting down for the entire holiday. Hundreds of thousands of Israelis leave the country for vacation abroad. Because the Ministry of the Interior, which issues passports, was also on strike, those whose passports had expired risked can- celing their trips, and when the strike ended, long lines of relieved would-be travelers immediately formed. Border crossings into the Sinai have waits of up to three hours as thou- sands of Israelis seek to get back to nature. Hotels throughout the country are filled to capacity with local tourists and visitors from abroad. Nature festi- vals are planned in forests. Children jam amusement parks, many of them on outings from unions or large insti- tutions that organize trips for the off- spring of employees. Passover Industry Controversy arose when the army announced plans to put soldiers to work making their bases "kosher for Passover." In addition, the army issued regulations that food packages mailed to soldiers would not be allowed if they included products containing flour, and even shaving kits had to be certified for Passover use. A whole sub-industry sells goods with the religious seal of Passover approval. Everything from instant cof- fee to pickles to soda bears a stamp. As one grocer philosophically put it, "It raises the prices — but every- one needs to make a living." Local firms even market kosher-for-Passover lipstick and shampoo. As soon as the holiday starts, the supermarkets tape plastic sheeting to cover the racks of all foods out of bounds on Passover. But people have been seen to open the tape and fish out boxes of spaghetti without incur- ring any problems when they arrive at the check-out counter. Many restaurants close for the whole week rather than tackle the kitchen difficulties. Yet, whereas once in Israel bread on Passover could only be found in Arab towns, in today's cosmopolitan culture everything goes. Fast-food chains like Burger King and Macdonald's stay open for the boom holiday traffic, offering grayish ham- burger buns made from matza meal. On the evening when the holiday ends, falafel stands traditionally re- open with fresh pitas, and hungry crowds act like they hadn't eaten bread in a year. Holiday.eve will see bumper-to- bumper traffic on all the roads as families travel to attend seders. But what about the invisible num- bers who are without means or family to celebrate? There is a national hot- line for food contributions. A reli- gious radio station broadcasts its phone number and acts as a clearing- house, matching those who want to attend a seder with generous people willing to host. The country takes a break from itself for the holiday. People who wan to fix their broken vacuum, visit the dentist or order a paint job may well arrive at the entrance only to find a sign hanging from the doorknob: "Out to a (matza) lunch." . ❑