•

Metro Detroit's Jewish
assisted living community

ALL= JEWISH CAMPAIGhT/FEDERATION
ANNUAL CAMPAIGN 1990 2000

CANIPAIGN/YEAR

Care That
Changes With You

AMOUNT

$30,000,000 -

1
1

Exodus I

$29,000,000

1991
1992
1995
Exodus II
I 994
995

$28,000,000

$27,000,000

$26,000,000

$25,000,000

1996

24 hour personal care
assistance in a warm,
Jewish environment
that offers
nutritious Kosher meals
and Jewish programs.

$26,015,816
$26,008,000
526,200,000
S 6,654,305
$36,000,000
$26,803,691
22, 319,1 . 50

$24,000,000

$23,000,000

Contact
Marjorie Olson, M.S.W.

$22,000,000

at

26051 Lahser
Southfield, MI 48034

$21,000,000

$20,000,000

1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000*

HARRY KIRSBAUM
Staff Writer

T

(248) 386-0303

he weather didn't help
much, and the totals have
been delayed, but the job
got done anyway.
As the Jewish Federation of
Metropolitan Detroit kicked off its
annual campaign with Super Sunday
(Part One) last week, about 350 vol-
unteers took to the phones, raising
$866,215 from 2,216 donors.
Laura Linder, manager of
Federation's Annual Campaign, said
the kickoff fund-raiser achieved a 5
percent card-for-card increase over
last year.
"We made an attempt to call all
8,000 prospects," she said. "But it
was a beautiful day, which always
works against us. We were thrilled
with the turnout of volunteers. We
ran out of phones."
The mood among volunteers was
upbeat, many representing communal
agencies supported by Federation but
also many general members of the
Jewish community, eager to do their
part for tikkun olam — healing the
world.
Last Sunday's total does not
include gifts that will be closed dur-
ing the Young Adult Division's Super
Sunday (Part Two) on Oct. 24.
Linder doesn't anticipate this year's
Super Sunday topping last year's,
when, on a rainy Sunday, about 380
volunteers raised $1.15 million in
pledges from 3,200 donors.
Recipient agencies of Federation's

Annual Campaign, which dates back
to 1926, are in Detroit, Israel and 58
other countries. This year's overall goal
is $30.5 million, up from last year's
record-setting count of $29.6 million.
Franklin philanthropists Max and
Marjorie Fisher have underwritten a
"challenge fund" to match every
pledge increase over last year.
Throughout the campaign, first-time
givers will have their pledge amount

Source: Jewish Federation
of Metropolitan Detroit

doubled. The Fishers are pledging up
to $500,000 for this fund.
"We had every phone taken for
hours with wonderful agency represen-
tation," said Federation President
Penny Blumenstein following Super
Sunday. "The people who really bene-
fit from the dollars raised were there
helping. It was a wonderful coopera-
tive effort that shows why we're such a
great community." ❑

•

•sn.mt.K''.'",'

Stephen Sol i

41'
• ikittr-it;

tl

T

he top professional of the Jewish Federation of Metro
said the first president of the newly formed United Jek
Communities is "a much-respected professional" who has
for 30 years.
"He is liked and respected by his colleagues, and
[he] will not be able to do the job alone,"
said Robert Aronson, chief executive officer
of Detroit's Federation.
"He needs the help of local federations,
executives and lay leadership to accomplish
his goals."
United Jewish Communities is the
American Jewish community's central fund-
raising and social service system. It repre-
sents the joining of United Jewish Appeal,
United Israel Appeal and Council of Jewish
Federations.
"I'm very pleased he was chosen in this
time of transition," said Penny Blumenstein
Detroit Federation president. "We need an
Stephen Solendel
executive who understands the history of
page 24 of the d'
our national organizations and has the
of the Jewish Nev
vision to see the future of the United Jewish
misidentified ai
Communities."

— Harry Kirsbaum

Stephen Solende*

Don't
Be A Drip!

Get Your
Faucet Fixed!

Check out the Plumbers in
our Marketplace
Home and Service
Guide.

10/15
1999