X!bi
ATHERWOOD

the

•

The Ileatherwood
has Got Something
To Brag About!

•

INTRODUCING
our new Food Service Director,
edric Bailey and his staff!

He has brought together a collaboration
of experience from some of the Metro
Detroit area's finest restaurants. Now it's
time to check it out!

...And lunch is on us!

Call to schedule a tour of the Heatherwood
and see for yourself that great food is
served at the Heatherwood!

For information, callKathy Ostrowski:

(248) 350-1777

22800 Civic Center Drive • Southfield, Ml

• Bloom Bloom •

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3/5
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Detroit Jewish News

DEAL FOR SINAI from page 11

of them in-kind services — has not
been tabulated, said Federation
Executive Vice President Robert
Aronson. Federation is trying to deter-
mine whether the $100,000 it esti-
mated in free health care for New
Americans — assumed to be the
largest single service provided by the
DMC — is an accurate figure.
But the relationship is not just
financial. "I believe the agencies want
and need the connections with the
DMC," Aronson said. "It goes beyond
dollars. It's also having relationships
with a major health care provider and
having health care professionals you
),
can consult.
Juliette Okotie-Eboh, the DMC's
vice president for corporate public
affairs, said the organization wanted
to be a good corporate citizen. And,
she added, "you want to position
yourself and be associated with things
that are good, because that has a posi-
tive spillover effect for your organiza-
tion.
"When people see that you're sup-
porting something that they care
about, then they figure you care about
them," she added.
Margo Parr, executive director of
Jewish Home and Aging Services,
describes her agency's relationship
with DMC as mutually beneficial.
"They get patient referrals and we get
their expertise," she said.
DMC is working with the agency
on a number of projects, including
development of an adult day care pro-
gram that will break ground this
spring, and planning of a wellness
center facility at the Jewish
Community Campus in West
Bloomfield that would provide med-
ical services.
In addition, a DMC doctor comes
to Jewish Home and Aging Services'
Fleischman Residence in West
Bloomfield each Wednesday morning
as the primary care physician for resi-
dents unable to travel easily.
"People still pay for the services,
but they get the convenience of hav-
ing them on-site," Parr said.
She did not know what percentage
of Jewish Home and Aging Services
clients use DMC facilities regularly.
At Jewish Apartments and Services,
DMC provides free transportation for
all residents who have medical
appointments at DMC facilities, and
DMC professionals lead periodic sem-
inars for residents and their caregivers.
DMC professionals lead communi-
ty health courses (48 per year) at both
buildings of the Jewish Community
Center of Metropolitan Detroit.

DMC and the JCC share marketing
costs for the courses, which range
from baby-sitting to sports injuries_.
The JCC hosts other DMC pro-
grams, such as the upcoming health
expo offering reduced-cost health
screenings. DMC patients who are
JCC members use the JCC facilities
— supervised by a DMC nurse — fo
physical therapy and rehabilitation
needs.
"This is a good way for the Cente,i
to serve members and for the hospi-L
to get new clients," said JCC
Executive Director David Sorkin.
He noted that community centers
around the country are partnering
with health care providers to offer on'
site rehabilitation services.
"Some centers contract out to the
highest bidder on the market, but we
use DMC because of the long-time <
relationship with Sinai," Sorkin said.
The DMC pays for the bulk of
JCC's services to Holocaust survivors
(The Jewish Fund and the Holocaust
Claims Conference also contribute):
free individual and family psychother-
apy sessions, a support group, a
monthly social event called Cafe
Europa, screening of Yiddish films.
According to Dr. Charlie Silow, the
clinical psychologist who coordinates
this program, about 16 survivors use
the therapy and support group, while
more than 80 show up for the social
events.
Jewish Family Service uses DMC
services in its work with indigent
clients and immigrants from the for-
mer Soviet Union, receiving an esti- <
mated $100,000 plus in free or dis-
counted medical care.
Jewish Vocational Service receives
services from the DMC, but also part.
ners with it on mutually beneficial
projects, such as the Senior Service
Corps. The DMC provides JVS Adult
Day Program clients, not all of whom
are Jewish, with about $4,700 each
year in psychiatric services. It offers
free hepatitis injections for JVS staff
(usually about 15 per year) and pro-
vides a number of clients with work
experiences in health care, seeking to
match their interests and skills.
JVS and the DMC are exploring
other projects as well: JVS may pay
DMC to provide short-term counsel-
ing and referral services for JVS staff,
and DMC professionals are consulting
with JVS on a new project for clients
suffering from dementia.
"They provide valuable expertise
and are good community partners,"
said JVS Associate Executive Director
Leah Rosenbaum about DMC. Fl