Business Memos B Howard A. Tkatch has been appoint- Barbara Lewis of Oak Park, director ed assistant vice president and accounting manager of AMERA Mortgage Corporation. of communications for Hospice of Michigan, has been elected vice presi- dent for communications of the Non- Profit Public Relations Network. Walled Lake-based Deadline Com- munications has designed a home page for the Daniel Sobel Friendship Circle. The Web site (www.friendship- circle.com ) includes a chat room, a volunteer openings listing and an inspirational message hotline, says Rabbi Levi Shemtov, Friendship Circle coordinator. President Erik Bean established Deadline Communications (www.deadlinecommunications.com ), an Internet and marketing/media rela- tions firm, in 1993. A Web site design and hosting division was added in 1997. efore our convenient Birmingham branch bank opens this spring, we're working even harder to earn your business. Like guaranteeing the highest published yields on 6 and 12-month CDs in the area. Call our main headquarters in Bingham Farms toll-free 1-800-421-BANK today to see how you can open your account by mail, wire transfer or direct deposit. Of course, all accounts are FDIC-insured. PARAMOUNT BANK Your Hometown Bank HEADQUARTERS: Bingham Farms Office • (248) 646-3400 `F DIC ISURED ( (Y 30850 Telegraph Road, Suite 250 Bingham Farms, Michigan 48025 Ronald Smith Cr. LENDER 60,000 people just read this ad! advertising in 3/20 1998 128 J I N Gets Resu 248-354-6060 ej.1-19S Ronald Steven Smith has becomes a partner in the Bloomfield Hills law firm of Liss and Associates PC; he is a trial lawyer with the firm. Howard Novetsky, a certified residen- tial specialist with Real Estate One Inc. in West Bloomfield, has received the cornpany's President's Council of Excellence Diamond Level Award. Allan Gelfond of Farmington Hills, senior financial resource development officer for the Jewish Federation of Metropolitan Detroit, has been elected president of the National Association of Jewish Community Organizations Personnel. Jewish News Joins Marketing Alliance In an ongoing move to strengthen its presence in Oakland County, the Greater Detroit Newspaper Network (GDNN) has formed a strategic mar- keting alliance with The Detroit Jew- ish News and Style magazine. The announcement was made by Frank Shepherd, president and CEO of 21st Century Newspapers Inc., the parent company of GDNN, and Arthur Horwitz, publisher of The Jewish News and Style. GDNN will represent The Jewish News in regional account advertising sales. This alliance allows advertisers an efficient and effective way to reac h the upscale Oakland County market through The Jewish News and the Oakland Press with one phone call. "The GDNN is proud to represent such an outstanding publication," Shepherd said. "This alliance is a win-win situation for advertisers. It combines the strength of the Oakland Press and The Jewish News, making it a very desirable advertising . medium. - The Jewish News has been pub- lished every Friday since 1942. Nine- ty percent of its 50,000 readership is centered in upscale Oakland County. "The Jewish News has a long histo- ry in Oakland County, both with our readers and the local merchants," Horwitz said. "This alliance provides regional advertisers a better way to place their advertising, in turn reach- ing the most desirable part of metro Detroit." The Greater Detroit Newspaper Network is a regional advertising net- work that allows advertisers to pur- chase ads in any or all of 21st Centu- ry Newspapers' publications in any combination. It has the largest news- paper circulation in Oakland and II Macomb counties, including the Oakland Press, Macomb Daily and the Daily Tribune, along with 22 weekly newspapers in southeast Michigan. The addition of The Jewish News brings GDNN's total circulation to 745,000.