SMALL BUSINESS LOANS
builders of mass-produced radio
equipment, substantially reducing
prices in the process. When the
TwoWay VSAT was released onto the
market, it cost just $4,500, com-
pared to competing products that
cost at least $9,000.
Today the TwoWay VSAT is
Gilat's biggest seller providing some
75 percent of company sales.
Paging is only one area where
Gilat hopes to spread its wings.
While the company continues to
profit from the traditional VSAT
market, which is growing at a rate of
20-30 percent a year, it also has been
hunting aggressively for new mar-
kets. .
In 1993, it began work in the
field of rural telephony with three
new products: DialAway (rural tele-
phony to remote areas), FaraWay
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WE HAD A FEELING OUR NEW RATE WOULD
AFFECT RATES AT OTHER BANKS.
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We just didn't think their heart rate would be one of them. Our new, fixed rate loans
have quite a few hearts skipping a beat throughout the small business community, not
to mention among our competitors. Others talk about understanding and appreciating
small businesses but only Comerica proves it with real financial solutions. This great
rate applies to loans used to purchase equipment and/or finance commercial mortgages,
between $25,000 to $500,000. Hurry, our fixed rate offer is available on loans applied
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(satellite telephony), and ISAT (a
voice frame relay product). The new
products are specifically designed for
developing countries where conven-
tional telephone infrastructure is
\_ poor. Gilat's key strategy is to act big
..—and think small. "We still maintain
the spirit of a young entrepreneurial
company which looks at every deal as
if our whole lives depended on win-
ning it. Once we're in a deal — you
don't want to be in our competitors'
shoes." ❑
for now through March 31, 1998: We're not sure our competition could take much
more. For more information contactyour Relationship Officer or call 800-829-5214.
We listen. We understand. We make it work'.
*These fixed rate loans must be closed by April 30, 1998. Rates and loans subject to credit approval. Rates valid 30 days from
application date. Rates subject to change. Comerica Bank • Equal Opportunity Lender • Member FDIC • www.comerica.com
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2/13
1998
139