C
WE ARE
eLway- s
BUYING
0
He reels off the list of local ports,
adding that 19 ships will sail into
Akaba, 15 to Haifa and 25 to
Ashdod in 1998. That's 69 opportu-
nities for Israeli companies to board
a cruise line for a seven-day pep rally.
Maharam believes he's found a
niche by targeting the hi-tech indus-
otry, given their widespread sales and
distribution forces which meet sever-
al times a year to marshal their mar-
keting efforts. Yoram Holtz, a mar-
keting manager for Rad Data
Communication, says he is interested
in the concept but is concerned
about two aspects: ship-to-shore
communication and seasickness.
"A fax costs $5 a page from the
ship, and there's no e-mail," says
Holtz. Rad Data holds a distributors'
conference once a year, usually rent-
ing 300 rooms for distributors and
their spouses in a large Jerusalem or
Eilat hotel.
Money isn't necessarily an object.
But by now, many of the distributors
have been to Israel four or five times
and are looking for something differ-
C-ent.
"We prefer Israel as our site,"
Holtz explains. "We push the hi-tech
Silicon Wadi aspect of Israel."
As for mal de mer, Maharam
waves off the concern. "They've got
everything these days. You just wear
one of those wristbands to control
any nausea you may have."
If a passenger is concerned about
seasickness, there are inner state-
rooms that are usually more steady
than the outer cabins.
Cruise director Utkal says several
large U.S. companies, including
AT&T and Chevron, have used the
Maasdam for company vacations and
conferences.
Some firms will charter an entire
ship for a week, treating their
'employees to some well-earned fun
in the sun.
Employees choose their activities,
whether it's the gym's "passport to
fitness" program, which includes
walking around the ship's deck four
times to reach a mile, seeing a movie
in the ship's theater, or taking dance
lessons.
C For those who want to catch up
on reading, there's always the ship's
library, which also offers a deluxe set
of Travel Scrabble. "That's the beauty
of cruise travel," says Maharam.
"Sure, you can give an employee a
cash bonus, but take him on a cruise
and you can be sure he'll be talking
7!
about it for months."
C
ANTIQUE JEWELRY
SILVER COINS
POCKET WATCHES
GOLD COINS
COIN COLLECTIONS
TIFFANY
FRANKLIN MINT
ROLEX WATCHES
STICK PINS
STERLING SILVER
SILVER DOLLARS
BROOCHES
HUMMELS
ANTIQUE SILVER
FLATWARE SETS
SILVER BARS
DIAMONDS
CANDLESTICKS
GEMSTONES
PAPER MONEY
SCRAP GOLD
PATEK PHIWPE
OBJECTS D'ART
VACHERON
BOWLS fi TRAYS
TEA SERVICES
COIN WATCHES
CARTIER
RINGS
VEIN CLEEF
PIAGET
POSTCARDS
10-24 KARAT GOLD
PENDANTS
(Heins
ROYAL DOULTON
EARRINGS
We are interested in serving you or your client
in the appraisal of liquidation of your coins,
jewelry, collectables or an entire estate.
C VE
PLEASE CALL OR STOP IN!
33700 VVOODVVARD AVENUE
BIRMINGHAM, III 48009
248-644-8565
Mon.-fri. 9-6 ■ Saturday 9-4
Metro Dealer Since 1956
.7fosicer
&WAR!
erience ginfoucAeof
[- A _rica as 9-6 creak(
Specializing in fine pre-owned luxury,
sports and exotic automobiles from around
the world, including L314ercedes-Tenz,
3aguar, Porsche and Tc.)144V. Shop for
the car of your dreams in our warm fortg
car indoor showroom.
12 MILE RD.
Tamaroff Classic Vehicles
28481 Telegraph Road
,z,c0\\,,s4.
BUICK
\-0,;(\ccc .6,
ONDA
,01■ \\'%\i, .w4%4161H
just south of
Tamaroff Buick-Honda
TEL - 12
MALL
(248) 357-3200
Accommodations in up-market game lodges
with first class, Glatt Kosher meals,
under strict
Rabbinical
supervision.
'Wim; - c7) e j.ife'et
0 ic pt.
• • •
C 05
EXPLORERS
'\
XisloricalCxpeclilions
Tel 800-92)-261-5 rax 70-1-1-l-1226
C-Mail globalx@mindspring.com
A Subsidiary or Nortb American Travel, Inc.
Classical Music Tour
Moscow & St Petersburg
May 25 — June 4, 1998
TOUR INCLUDES:
• Round-trip airfare from Detroit via
British Airways
• First-class hotels: 3 nights Moscow;
4 nights St. Petersburg; 1 night
London (on return)
• Overnight first-class train Moscow
to St. Petersburg
I p
• 5 Musical events, including
Bolshoi and Kirov
• 2 tours to Hermitage
• Breakfast daily; 3 dinners
• Extensive sightseeing
• Transfers and porterage
tax/serince
9 ± per $50 person
$2,19
based on double occupancy
For details call (248) 645-5050
or
Chuck
(800)
336-1490
Randolph
(Toll-tree outside Metro area)
Travel & Tours
3588 WEST MAPLE ROAD • BLOOMFIELD HILLS, MI 48301
Give a QIN
Chanukah Gift
Subscription.
We'll handle the assembly)
LANA GORDON TRAVEL
Experienced and personal service
FOR ALL YOUR
TRAVEL NEEDS
CALL LANA
Call 00- 248-354-6620
Or Fax Ig• 248-354-1210
LANA PICTURED WITH
MARIA VON TRAPP OF
Fun, Affordable & Exciting!
THE SOUND OF MUSIC
12/12
1997
79