Your next pair
of shoes can help a
teenage cancer survivor
go to college.
Fleeing Judaism
In Israel
NECHEMIA MEYERS
Special to the Jewish News
We're having a very special kind of 15%-off sale.
T
he Ronens made it just in
time. Shortly before Ben- .
Gurion Airport cloied
down for Yom Kippur, a
holiday they hate, they boarded a
plane that took them to Italy for a
week's vacation.
Like a large number of other
Israelis, they never set foot inside a
synagogue and on Yom Kippur, when
ordinary life comes to a halt and the
country becomes one big synagogue,
they do their best to escape. Last year
they fled to Athens. This year it was
Rome.
People who feel the same way but
lack the resources of the Ronens rush
to the video libraries to stock up on
celluloid substitutes for prayer. This
isn't quite as necessary as it used to be,
for diehards can now watch overseas
channels on their television sets during
the 30 hours that local ones are
blacked out. Also available is Internet,_
use of which was 25 percent higher on
Yom Kippur than on an ordinary
Sabbath.
Photo by RNS
Instead of giving you the 15%, we're giving 15% of our three-day profits
to the Pediatric Cancer Survivors Scholarship Fund of the Beaumont
Foundation, William Beaumont Hospital.
The Fund provides $1,000 per year for four years to
young persons who have overcome childhood health
challenges and are beginning college studies.
T h
Beaumont
e
Foundation
Pediatric Cancer Survivors
Scholarship Fund
For you, this is an opportunity to participate in the work of the
Foundation while doing something else you'd like to do anyway. For us,
it's a rededication to serving our community, in which the Sherman
name has been known for almost 75 years.
During our three-day event, you'll have a chance to meet sales reps from
great shoe companies, including H.S. Trask, Clark, Saucony, Skechers,
and Ecco. Try on some shoes, buy some shoes, and leave happy with
your purchase and about the contribution made in your name and ours.
(From 11 to 2 on Saturday, while supplies last, we'll make your tummy
happy, too, with our treat of a freshly grilled buffalo burger.
So come to Sherman's, put new shoes on your own feet, and help a
young person take the next step.
THE SHERMAN SHOES SCHOLARSHIP SALE
Friday, Saturday, Sunday, October 17, 18, 19
Yom Kippur at the Western Wall.
- Don't get me- wrong. The majority
of Israelis go to services on the High
Holidays, whether they do so on other
occasions or, like many of their over-
seas brethren, are twice-a-year Jews.
At the Conservative synagogue to
which my family belongs, for example,
Nechemia Meyers writes from
Rehovot, Israel.
Sherman Shoes
West Maple at Pierce, Downtown Birmingham 248/646-8431
Monday, Tuesday, Wednesday 10-6, Thursday, Friday 10-9, Saturday 10-6, Sunday Noon-5
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can The Sales Department
(248) 354-7123 Ext. 209
10/17
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