To All Our Clients
We Wish A Very
Happy
Passover!

Thank you for making us a
success for over 15 years!

Jon

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5562 Drake Rd. (corner of Walnut Lake Rd.)
West Bloomfield (8 10) 661-1880

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World of Watches

Crosswinds Mall • West Bloomfield • 810-539-1181

Happy Passover
To All Of Our
Customers, Families
& Friends

SOLOMON & SON

In the back of Crosswinds Mall
Orchard Lake Road at Lone Pine
West Bloomfield

(810) 737-5700

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Few in the Passover cereal market pass muster.

PAS

ER

Marilyn Gold

M

y husband Joel has an
unusual view on
Passover and the foods
that should be allowed.
According to his theory, be-
cause the Jews left Egypt in such
a rush that they could only take
unleavened bread with them,
anything that cooks quickly
should be allowed. Under his rea-
soning, any microwaveable foods,
including any noodle dish or
French bread pizza would auto-
matically be kosher for Passover
as would any fast food.
In fact, he can't fathom why it
is that Burger King or McDon-
ald's has not capitalized on this
thought process. After all, if the
Home of the Whopper had a sign
at the last exit before the Red
Sea, Jews would most certainly
have been lined up in the drive
thru, Joel thinks.
Clearly some companies are
thinking in a similar thought pat-
tern. Years ago, people wouldn't
even think of eating pizza or tacos
during the eight days of Passover;
now companies manufacture
home kits for those foods.
So, I guess it is no surprise that
formerly forbidden breakfast ce-
real is now reformulated to be
kosher for Passover.

The Rating:
You can generally dress up just
about any food to make it appear
to be the original, authentic thing.
Just look at soy products. Food
engineers have tinkered away to
make beans look and taste like
corned beef, milk and cheese.
Somehow, they haven't met
the same success with convert-
ing matzah cake flour into tast-
ing like other foods. These cereals
are the perfect example.
With the exception of the Man-
ischewitz Honey Stars, the rest
of the cereals were either gross
on the first taste or became so
shortly thereafter. None softened
in milk and none had an au-
thentic flavor that one would say,
"Hey this tastes just like my fa-
vorite breakfast cereal." In fact,
it wasn't even close.
My suggestion for breakfast
food during Pesach: fruit.

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State Farm Insurance

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144

Wishes Family, Friends & Clients
a
Healthy & Healthy Passover

T. Abraham's Crispy-O's Fruit
Flavored Cereal

"Maybe it is not fair to say this,
but matzah meal turns a perfect
Fruit Loop imitation to granite."

— Julie Edgar

Simplifying The
Passover Seder

ETHEL HOFMAN

JILL DAVIDSON SKLAR STAFF WRITER

Beauty Salon

••••
• • •■ • •

Kosher Bites

SPECIAL TO THE JEWISH NEWS

"Surprisingly tasty. But can I be
a fair judge? I once trained myself
to like Israeli (Telma brand) cere-

— Julie Wiener

T. Abraham's Crispy-O's Co-
coa Cereal

"Horrible. Hard to even swallow
these."

— Jill Davidson Sklar

"Not as bad as the Frosted Flakes
but still gross. I won't eat these
again."

— Susie Sherman

Manischewitz Frosted Flakes

`The cereal from hell."

— Elizabeth Applebaum

"Just gross. Don't go here. Not
worth it. Yuck."

— Susie Sherman

Manischewitz Honey Stars

"Kind of like styrofoam but cer-
tainly the best of the bunch if you
must eat one."

— Elizabeth Applebaum

"Crunchy and tasty but a little shy
on the sweetness. Holds up well
in milk though."

— Jill Davidson Sklar 0

Kosher Bites is a non-scientific,
consumer-oriented taste test.
Since consumers generally do not
engage in market researc p • 4.
to picking 6raducts to pure '
we don' We tes t
grabs,
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opiniohs, as best w
easg.
InO •
Ala

This year, the first Passover seder
will be celebrated on the eve of
Monday, April 21. It is a time
when families and friends gather
to read from the Haggadah, re-
living the story of the Jews' free-
dom from Egyptian slavery.
Meals for the eight days of
Passover have always represent-
ed a challenge because of the spe-
cific dietary rules to be followed.
Observant homes change dishes
and "kasher" appliances, and the
house is rid of all flour and bread.
In the last decade, Passover
food choices have skyrocketed.
Menachim Lubinsky, president of
Integrated Marketing Communi-
cations Inc. and founder of the an-
nual Kosherfest trade show, notes
that "all you could find 20 or 30
years ago was gefilte fish, grape
juice and maybe a few candies.
Now there are more than 11,000
items bearing a 'kosher for
Passover' label."
According to a 1990 study by
the Council of Jewish Federations,
92 percent of Jews participate in
at least one Passover seder. For
everyone — homemakers, dual-
career couples and working sin-
gles — this new wave of
convenience foods makes meal
preparation of one of the most sig-
nificant and complicated holidays
quick and easy, while setting new
traditions.
The Passover seder menu be-
low is effortless and absolutely de-
licious. With the exception of the
salad, the whole meal may be pre-
pared ahead and is designed to ap-
peal both to contemporary and
traditional tastes.
In keeping with a new season
and with the abundance of fresh
herbs available in markets, this
festive meal is infused with
spring's clean bright flavors.
Quick tip: Snip herbs to desired
fineness with a pair of kitchen
scissors. Vichyssoise, which you
thought could only be mastered
by the experienced chef, is made
the day before, refrigerated, ready
to pour into soup bowls or glass-
es. The simple secret? Mashed
potatoes, instant, of course, along
with a clever combination of fresh
flavorings.
Gefilte Fish Mix is now avail-
able frozen. Thaw overnight in the
refrigerator and it's perfect for the
seemingly complicated Gefilte
Fish Terrine — in truth, humble
Jewish food turned sophisticated.
If you prefer to make your own
fish mixture, most markets will
chop the fish of your choice.
The celebration entree of
Stuffed Breast of Veal is prepared

PASSOVER SEDER page 146