EVEN WITHOUT THE LURE OF
25c OFF, VITA IS A GREAT CATCH.
Get hooked on these delicacies
from the depths of the icy North
Atlantic. At Vita, only the best of
the catch and the finest, freshest
ingredients are used to create
our delightfully unique flavors.
So enjoy our sliced Smoked Salmon ;
prepared in our renowned way
from only the leanest, most tender
salmon. Or Herring in Sour Cream,
made with real sour cream — not a
synthetic substitute. Or hearty
Herring Party Snacks, zestfully
spiced and garnished with fresh-cut
onions. Or spread the goodness of
our Smoked Salmon Spread.
Visit your grocer for these and
many more taste-tempting snacks
and appetizers from Vita.
And hurry. You don't want to
let this offer get away!
WHERE QUALITY IS
THE VITAL INGREDIENT
SAVE 250
ON ANY HERRING PARTY SNACK,
SMOKED SALMON SPREAD, HERRING IN SOUR CREAM,
3 01. SMOKED SALMON OR ANY VITA PRODUCT
GROCER: We will reimburse you face value of this coupon plus 8c handling if you
and your customer comply with the terms of this offer. Any other use constitutes
fraud. Invoices proving purchase within last ninety days of sufficient stock to
cover coupons presented must be shown upon request. Coupons presented by
anyone other than a retailer of our merchandise or a clearing house approved by
us will not be honored and are subject to confiscation. Coupon may not be
assigned, transferred, or reproduced. Coupon reimbursements may not be
deducted from Vita Food Product invoices. Coupons that, in our sole opinion, have
not been circulated to and redeemed by customers in the marketing area in which
coupons were originally distributed will not be redeemed. For redemption, mail to:
VITA FOOD PRODUCTS, P.O. BOX 1632, CLINTON, IOWA 52732.
Only coupons received within six months of expiration date will be honored.
The consumer must pay any sales tax. Offer void wherever taxed, licensed,
restricted or prohibited. Cash value: 1/20 of 1c.
Limit one coupon per purchase.
Coupon expires 12/31/97.
Kosher Bites
Haagen-Dazs debuts a low-fat line to rave reviews.
ivien Godfrey is "thrilled."
Why shouldn't she be?
You see, Viv is the vice
president of Haagen-Dazs,
the makers of super premium ice
cream. And it is a pretty safe bet
that she gets all of the free ice
cream she wants.
But that is not why she is so ex-
cited. Viv and the rest of the Haa-
gen-Dazs crew are preparing for
the national distribution of the
new additions to Haagen-Dazs'
family of flavors, specifically a line
of low-fat ice cream and more fla-
vors of fat-free sorbet.
Four flavors of low-fat ice cream
— vanilla, chocolate, strawberry
and coffee fudge — are available
in April as are two new sorbet fla-
vors — Margarita (with tequila)
if
22635
Coffee Fudge Low Fat
Ice Cream
"I'll take seconds!"
— Gail Zimmerman
"Very good. I don't usually like
coffee, but the dash of fudge takes c/
the bite out of it, so to speak."
— Lynne Konstantin
Margarita Sorbet
Strawberry Low Fat
Ice Cream
`Tart!! Strong lime aftertaste."
— Debbie Schultz
Raspberry Lemonade
Sorbet
101805
"Light and refreshing. Perfect
for a summer afternoon."
— Julie Wiener
WHERE TO GO!
WHAT TO DO!
WHOM TO SEE!
Find out in this week's
JN Entertainment
section.
120
"A true vanilla experience. Full
of flavor, never missed the fat.
Rich and creamy, yummy!"
— Linda McCarthy
"Every bite is like a party!"
— Lynne Cohn
©1997 by
Vita Food Products Company, Inc.
L
ries at the expense of quality. Most
of the time, they fail to meet ex-
pectations.
But Haagen Dazs' new low-fat
line of ice cream and fat-free sor-
bet flavors succeeds in such a ma-
jor way. Where others have failed
by leaving a thick coating on the
tongue and a lingering bad after-
taste, Haagen Dazs does particu-
larly well in making one think he
is eating the real thing.
The staff agreed. In fact, never
before have I seen so many excla-
mation marks on a review.
and Raspberry Lemonade. All of
the low-fat ice creams have less
than 3 grams of fat per one-half
cup serving.
"We are thrilled to offer our loy-
al customers a low-fat ice cream
that meets the high taste and
quality standards they've come to
rely on from Haagen-Dazs," Ms.
Godfrey said in the press release
announcing the debut. "Its addi-
tion to our already broad dessert
selections will give consumers yet
another opportunity to indulge
with Haagen-Dazs."
Haagen-Dazs, a division of the
Pillsbury Company, is supervised
by the Union of Orthodox Jewish
Congregations of America's (OU)
kashrus division. It is available in
most major supermarkets and
specialty stores.
"By far my favorite! Wonderful
flavor. Light and not overpower-
ing but yummy!"
— Susie Sherman
"Loved it, great flavor, can't be-
lieve it's low-fat! Real strawberry
chunks in a very tasty ice cream!"
— Linda McCarthy
Chocolate Low Fat
Ice Cream
Vanilla Low Fat Ice Cream
"They couldn't have taken out
the fat. It's that good."
—Alan Hitsky
"Rich and creamy, a chocolate
lover's delight."
— Dharlene Norris ,
r
"Yuck. You really have to love
chocolate to eat this. So if you are
only partial, try something else."
Debbie Schultz ❑
Rating system:
TIP
TIP TIP
TIP TIP TIP
Ti) TIP TIP TIP
Bad
OK if you don't have anything else
Pretty good; I'd buy it.
G-R-R-R-EAT
The Rating:
I admit it; I am the first person to
run the other way when a new
low-fat or fat-free product hits the
shelf
Frightened by the different
smells, tastes and looks of these
supposedly healthier alternatives,
I cringe at the attempts to appeal
to health-conscious individuals
looking to spare the fat and calo-
la Kosher Bites is a nonscientific, consumer-oriented taste test.
Since consumers generally do not engage in market research pri-
or to picking products to purchase, we don't either. We test what
grabs us and what is readily available on grocery market shelves.
We offer our honest, maven-driven opinions, as best we can.
Please let us know if you have any suggestions for this column. (/
We are willing to try almost any kosher product for the sake of our
readers.
To make any suggestions, call Jill Davidson Sklar at (810) 354-
6060, Ext. 263.