AUDETTE KUDOS page 56 Come See Our Huge Selection of '97s in Stock! . ... • ............ WWJ Newsradio's money re- porter, Murray Feldman. The event is sponsored by Ameritech Small Business Services; BDO Seidman, LLP; the Greater De- troit Chamber of Commerce; and WWJ Newsradio 950. The fee, in- cluding lunch, is $25. For infor- mation, call Kathryn Johnston at (810) 244-6527. Steve Kaplan, assistant prose:" cutor in Macomb County and can- didate for Oakland County prosecutor, will speak on "Sexual Harassment in the Workplace" at 6:30 p.m. Tuesday, Oct. 22, in the Smith Theater on OCC's Orchard Ridge Campus in Farmington Hills. Admission is free. A ques- tion/answer session will follow. Pushing A Cart on Israel's Superhighway DOV HOCH SPECIAL TO THE JEWISH NEWS . • .. . • ....... . . Stk# M7010 1997 SEVILLE® SLS Now $41,200 Was '49,755 Leather, chrome wheels, heated seats, 12 disc CD changer 7100 ORCHARD LAKE RD. WEST BLOOMFIELD • (810) 851-7200 *Tax, title, lic. & plates additional. All rebates to dealer, must qualify for lease alternative rebate. Offer expires Oct. 15, 1996. Complete Financial Services PaineWebber Invest With More Intelligence Gerald E. Naftaly Vice President-Investments THE DE TROIT J EWI SH NEW S 32300 Northwestern Hwy., Suite 150 Farmington Hills, MI 48334 58 (810) 851-1001 or (800) 533-1407 A DAVID ROSENMAN'S A11110 mow. PlUIRCHASEIRS NEW & USED CAR BROKER Sales • Leasing • Buying (810) 851-2277 (810) 851-CARS TRUE FAUX FINE COSTUME JEWELRY STOREWIDE Siva s 20Wo 154 W. MAPLE DOWNTOWN BIRMINGHAM (810) 433-1150 A s a teen-ager in the late 1970s, Danny Adama ne- gotiated with truck drivers to transport bags of sesame seeds from just over the Sudanese border to his home in the Gondar province, the once nervous center of Ethiopia. Danny would take the three- day route as often as he could in order to exploit the 300 percent mark-up he enjoyed on his cargo in then-Marxist Ethiopia. An as- piring Jewish entrepreneur, Dan- ny escaped the Soviet-satellite system by relocating in the Su- dan, ostensibly in order to open a restaurant which he managed for three years. In reality, he was on his way to Israel. Today, Danny runs one of four Ethiopian restaurants in Tel Aviv's old central bus station. He's got a mortgage on a flat in Rishon LeZion and has trouble convincing conventional lenders that ever-thirsty Romanian workers and 7-shekel beers are sufficient collateral against which to loan his cash-starved restau- rant the 50,000 shekels he "needs" to replace a peeling linoleum floor and wood-back chairs. When asked about a business plan, he says he knows about business opportunities, not busi- ness plans. Is Danny an Einstein in a com- puter age, who in a different country and new culture just needs a little coaching to get back on track? Or is he, along with two generations of Israeli Ethiopians with limited educa- tion, a pushcart on a super high- way, irreversibly disadvantaged and misplaced? `This is the desert generation," says Nitza Ben-Zvi, the Labor and Welfare Ministry's point-per- son for Ethiopian job training programs. Three other officials at the Dov Hoch has worked in Ethiopia on Jewish-communal relief projects and currently administers regional business projects. ministry agree that the prospect of economic integration of Ethiopian immigrants is bleak. They cite difficulties in grasping the language; a five-year tran- sition period from absorption cen- ters to permanent housing; and a host of cultural biases that ren- der the Ethiopians mere min- nows in a shark-infested Israe?-' work-world. Considering that the United States receives only 1,500 black African refugees per year while more than 15,000 Ethiopians ar- rived to Israel in a single day dur- ing Operation Solomon, the obstacles to their economic ab- sorption were, and remain, for- midable. Addisu Messela, the Ethiop --/ an-born Labor MK, modestly ad:" mits he is far from the political Moses the community is looking for. His focus during his first term as a legislator, he says, will be to tackle problems associated with absorption, chief amongst them housing. Demonstrating political ma- turity, Mr. Messela says there is no "quick fix" for the difficult ec nomic conditions the Ethiopian community faces. The Israeli As- sociation for Ethiopian Jews es- timates that nearly 60,000 Ethiopians are counted amongst the 700,000 Israelis living below the poverty line, far more than their share in the overall popu- lation. Mr. Messela chronically calls/ for affirmative action in order to` advance his community out of its vicious cycle of economic and ed- ucational deprivation. He cites the relative success of Ethiopian students at the university level as an argument for a lot of hand holding and a little up-lifting. In statistical terms, the Ethiopian community appears to have attained similar levels of/ employment as the indigenouS` population, but underemploy- ment is rampant and large sec- tors of the population — particularly women — have yet to join the workforce. A survey conducted by the