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August 23, 1996 - Image 64

Resource type:
Text
Publication:
The Detroit Jewish News, 1996-08-23

Disclaimer: Computer generated plain text may have errors. Read more about this.

It's the Talk of the Town!

Here's what people are saying about us...

Healthy and Happy

"This place is unbelievable. Who knew you could get treated like
royalty just three blocks from home."
- Carol Nolta

Local company keeps a check on
potential health risks.

got kind ofbusy and missed my workout for afew days. I couldn't
believe it when my trainer called me to make sure everything was all
right. He wasn't about to let me slack off - and I appreciate that!"
- Tom Morgan - Roney & Company

LYNNE KONSTANTIN SPECIAL TO THE JEWISH NEWS

S

"OAC is incredibly convenient. I can get there, do a half-hour
circuit, shower, and be back to the hospital in an hour, door-to-
door. Plus, they have the highest quality aerobic and
progressive resistance equipment I've used."
- Blake A. Bergeon, MD

Find out for yourself. For a complimentary visit, call 810-540-9596 today.

MOAKL AND

ATHLETIC CLUB
Zaske Sarafa Financial Center
355 S. Woodward, Suite 290 Birmingham, MI 48009

L

helly Komer Jackier is al-
ways looking for innovative
health-care products.
As president of Avishel, a
2 112-year-old company based in
Farmington Hills, that is her job.
And if those innovative prod-
ucts will benefit on-site corporate
health programs and the cus-
tomers of retail businesses, so
much the better.
Avishel sells blood pressure,
pulse rate and weight monitor-
ing units, as well as medical mag-
nets and other equally innovative
products, to corporate offices and
retail establishments.
In promoting the tools of her
trade, Ms. Jackier must first
demonstrate to corporate health

ployee's own wellness and in-
creased employee morale. Well-
being is a byproduct of good
employee/employer relations that
leads to overall improved health,
which means major cuts in em-
ployers' health-care bills and em-
ployee leaves of absence, she c_ i
adds.
Some of Avishel's clients in-
clude smaller businesses that are
making available products for
their customers' use. Fitness cen-
ters, such as Franklin Racquet
and Fitness Club in Southfield,
are prime targets for self-use
monitors. Some metro-area drug c_
stores and grocery stores, in-
cluding Farmer Jack and Rite
Aid, are also clients of Avishel's

"Great Equipment...:'"Friendly..." "Clean..." "Beautiful..." State-of-the-art..." "First Class..."

HAIR TRANSPLANTATION

Andrew E. Segal, M.D.
and Lawrence Krugel, M.D. P.C.

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BEFORE

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TH E DETR OIT J EWI SH NE WS

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AFTER

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Suite 300
Southfield, MI 48034

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Mon. - Sat. 10..00 a.m.-6:00 p.m.
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(810) 353-0880
Fax (810) 352-8666

CLASSIFIED
GET RESULTS!
Call The Jewish News

354-5959

directors the importance of Shelly Komer systems.
"Farmer Jack has a sit-
the monitoring of one's Jackier aids
corporations in down [blood pressure]
health.
" 'Preventive for wellness' helping their model," Ms. Jackier says.
employees
'The customer places his
is our concept," says Ms.
Jackier of Avishel. If em- stay healthy. arm in the [unit's] cuff,
which prompts him to en-
ployees track the patterns
of their diet, blood pressure and ter information and continue the
pulse rate, many health problems steps. The unit will give a read-
can be prevented from escalat- ing of blood pressure; there are
ing, or even from developing at cards on the side to write down
all. The whole concept is aimed the results, and then the cus-
at engaging the individual in par- tomer can check [the numbers]
ticipating in and understanding the next time he comes in."
Foamade Industries and
the keys to his own vitality, Ms.
Guardian Industries Corp., both
Jackier says.
"Some [companies] offer peri- in Auburn Hills, are among the
odic health screenings or health businesses that utilize Ms. Jack-
classes ... we offer 5-minute ier's "internal wellness plan."
"We have a lot of employees
videos that can be played in cafe-
terias on a continual loop; we en- with blood pressure problems,
courage good signage and and it gives them peace of mind
personalized messages, [in addi- that they can monitor it," says
tion to] competitions between dif- Rena Cross of Foamade's team
member services and training de-
ferent departments."
The benefits of these programs partment. "[The unit] is in our
and products are multifaceted, lunchroom, and [employees] use
says Ms. Jackier. Employees be- it frequently."
Detroit Edison is currently
come self-sufficient in monitor-
ing their health, which leads to testing the product in several lo-
increased interest in the em- HEALTH RISKS page 74

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